Marketing Department
“The Perception of DLSU-D Students in the Prohibition of Plastic
Inside the Campus”
In Partial Fulfillment of the Course Requirements in Business Statistics
Presented to:
Prof. Shiella B. Grospe
Presented by:
MAGBITANG, Lacy Ann N.
GASPAR, Hillary Vizzel F.
ESTOLLOSO, Katherine P.
BUALOY, Jane Angelique C.
SEMIRA, Pacholo D.
October 2012
TABLE OF CONTENTS
I. The Problem and Its Background……………………………………..1
A. Statement of the Problem…………………………………………….2 B. Scope and Delimitation………………………………………….…….3 C. Significance of the Study……………………………………………...4 II. Research Methodology………………………………………………….5 A. Research Locale…………………………………………………….....6 B. Research Design……………………………………………………....7 C. Population and Sampling Design…………………………………….8 D. Research Instrument…………………………………………………..9 III. Presentation, Analysis and Interpretation…………………………...10 A. Presentation……………………………………………………....……11 B. Analysis……………………………………………………………...….12 C. Interpretation…………………………………………………….…..…13 IV. Summary, Conclusions and Recommendations……………….…..14 A. Summary………………………………………………………………..15 B. Conclusions……………………………………………………...……..16 C. Recommendations…………………………………...………………..17 V. Bibliography and Appendix……………………………………...…….18 A. Survey Forms………………...………………………………….….....19
ACKNOWLEDGEMENT
The researchers of this study would like to extend their deepest gratitude to the following people who made this study possible:
The sample of 100 respondents, who excellently answers the survey questions for their time and knowledge; The researcher’s parents, for their unconditional love and support; DLSU-D Aklatang Emilio Aguinaldo, for their internet access and conducive place of research study; Prof. Shiella B. Grospe, for encouraging the researchers to work on this study and for her constructive criticisms;