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Strategic Essay

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Strategic Essay
SUBJECT OUTLINE
27324 Strategic Management in Leisure, Sport and Tourism Organisations
Course area Delivery Result type UTS: Business Autumn 2013; Kuring-gai Grade and marks

Credit points 6cp

Subject coordinator
Dr Katie Schlenker Ph: 9514 5303 Fax: 9514 5195 Email: Katie.Schlenker@uts.edu.au TUTORS Ashlee Morgan Email: Ashlee.Morgan@uts.edu.au Barbara Almond Email: Barbara.Almond-1@uts.edu.au LECTURE: Thursday 10:00 – 12:00; KG02.04.16 TUTORIALS: Thursday 12:00 – 13:00; KG02.04.64 – Ashlee Morgan (Tut 01) Thursday 12:00 – 13:00; KG02.04.63 – Barbara Almond (Tut 02) Thursday 13:00 – 14:00; KG02.04.64 – Ashlee Morgan (Tut 03) Thursday 13:00 – 14:00; KG02.04.63 – Barbara Almond (Tut 04) Thursday 14:00 – 15:00; KG02.04.64 – Ashlee Morgan (Tut 05)

Subject description
This subject brings together knowledge gained by students from both generic business and disciplinary subjects via applications to the strategic management of leisure, sport and tourism organisations. It exposes students to strategic management planning tools and processes used in leisure and tourism industry organisations that result in desired outcomes for these organisations. Students are provided with the knowledge and skills to be comfortable with and apply strategic financial and human resource management techniques.

25/02/2013 (Autumn 2013)

© University of Technology, Sydney

Page 1 of 10

Subject objectives
On successful completion of this subject students should be able to: 1. review the need for, and the frameworks used in, strategic planning and its terms and concepts in tourism, sport and leisure industry firms and organisations promoting tourist destinations 2. apply strategic management principles and concepts to sport, tourism or leisure industry firms by construction of a strategic plan and consequent operational and capital budget 3. analyse strategic approaches to developing and maintaining service quality in leisure, sport and tourism services 4. examine ethical,



Links: 25/02/2013 (Autumn 2013) © University of Technology, Sydney 25/02/2013 (Autumn 2013) © University of Technology, Sydney

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