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Strategic Management

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Strategic Management
STRATEGIC MANAGEMENT
IRFAN HABSJAH, MBA, CPMA

VISION AND MISSION
TOYOTA MOTORS CORPORATION

Alexander Octaviandri | 008201100007
Daisy Wijaya Kusuma | 008201100025
Ervy Alvionita | 008201100059
Kenny Samuel Jojada | 0082011000
Ricky Dhammaputho | 008201100048
Shao Xian | 008201100119
Accounting 3 – 2011 * What is vision ?
An aspirational description of what an organization would like to achieve or accomplish in the mid-term or long-term future. It is intended to serve as a clear guide for choosing current and future courses of action

* What is mission ?
A written declaration of an organization's core purpose and focus that normally remains unchanged over time. Properly crafted mission statements (1) serve as filters to separate what is important from what is not, (2) clearly state which markets will be served and how, and (3) communicate a sense of intended direction to the entire organization.

TOYOTA MOTORS CORPORATION

Brief company profile

Toyota Motors Company is a multinational national company that produce vehicles. It has been 75 years for Toyota in running the business in vehicle industry. In Indonesia it self, Toyota has been reached 40th years of operation. Toyota has become a strong and reputable company. It is proved by the development of Toyota Motors products and its great number of sales.

Source: http://www.toyota-global.com

Vision of Toyota Motor Corporation

Through improvements of conventional technology, as well as pioneering efforts in the application of new technologies, Toyota is taking great steps to develop eco-cars which will help us become a low carbon society.

Mission of Toyota Motor Corporation

Create vehicles that are popular with consumers.
Activities:
* Provide world-class safety to protect the lives of customers. * Provide optimization of energy/infrastructure to local communities. * Putting high priority on safety and promote product development with the ultimate goal of “completely eliminating traffic

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