Contemporary
Strategy Analysis
Concepts, Techniques,
Applications
Fourth Edition
Instructors’ Manual by Robert M. Grant
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Copyright © Robert M. Grant, 2002
The right of Robert M. Grant to be identified as author of this work has been asserted in accordance with the Copyright, Designs and Patents Act 1988.
ISBN 0-631-23140-4
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Contents
Page
OBJECTIVES OF THE GUIDE
5
KEY FEATURES OF THE BOOK
6
DESIGNING YOUR STRATEGIC MANAGEMENT COURSE
13
TOPICS, OUTLINES, AND RECOMMENDED CASES
16
PART I: INTRODUCTION
16
The Concept of Strategy (Chapter 1)
16
PART II: TOOLS OF STRATEGIC MANAGEMENT
21
Goals, Values, and Performance (Chapter 2)
21
The Analysis of Industry and Competition (Chapters 3 and 4)
23
Analyzing Resources and Capabilities (Chapter 5)
27
Organization Structure and Management Systems (Chapter 6)
31
PART III: THE ANALYSIS OF COMPETITIVE ADVANTAGE
34
The Nature and Sources of Competitive Advantage, Cost and
Differentiation Advantage (Chapters 7, 8, and 9)
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PART IV: BUSINESS STRATEGIES IN DIFFERENT INDUSTRY
CONTEXTS
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Industry Evolution (Chapter 10)
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Technology-Based Industries and the Management of Innovation
(Chapter 11)
37
Competitive Advantage in Mature Industries (Chapter 12)
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PART V: CORPORATE STRATEGY
43
Vertical Integration and the Scope of the Firm (Chapter 13)
43
Global Strategies and the Multinational Corporation (Chapter 14)
44
Diversification Strategy and Managing the Multibusiness
Corporation (Chapters 15 and 16)
47
Current Trends in Strategic Management (Chapter 17)
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APPENDIX: SAMPLE COURSE OUTLINES
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