Strategic management
LONDON SCHOOL OF COMMERCE
Assignment submitted by:
Sawkat Hossain
Student ID: L0369SZSZ1011
Course: BABMS
Semester: 05(Group A).
Assignment submitted to:
Mervyn Sookun
Lecturer of SM, London School of Commerce
Date of Submission: 20.08.2012.
Table of Contents: Pages
1. Executive summary..................................................................................... 3
2. Introduction................................................................................................ 3
3. Company overview..................................................................................... 3
4. Importance of business strategy................................................................... 4
5. Mission of Wal-Mart.................................................................................. 4
6. Objectives of Wal-Mart.............................................................................. 4
7. SWOT analysis of Wal-Mart...................................................................... 4-5
8. Application of Porter’s five forces in Wal-Mart............................................ 6-7
9. Wal-Mart Focus on Low-cost..................................................................... 8
10. Conclusion................................................................................................ 8
11. Recommendation....................................................................................... 9
12. References................................................................................................ 10-11
Executive Summary:
In contemporary business world, Strategy plays an important role in every sector. A good strategy gives the company
Assignment submitted by:
Sawkat Hossain
Student ID: L0369SZSZ1011
Course: BABMS
Semester: 05(Group A).
Assignment submitted to:
Mervyn Sookun
Lecturer of SM, London School of Commerce
Date of Submission: 20.08.2012.
Table of Contents: Pages
1. Executive summary..................................................................................... 3
2. Introduction................................................................................................ 3
3. Company overview..................................................................................... 3
4. Importance of business strategy................................................................... 4
5. Mission of Wal-Mart.................................................................................. 4
6. Objectives of Wal-Mart.............................................................................. 4
7. SWOT analysis of Wal-Mart...................................................................... 4-5
8. Application of Porter’s five forces in Wal-Mart............................................ 6-7
9. Wal-Mart Focus on Low-cost..................................................................... 8
10. Conclusion................................................................................................ 8
11. Recommendation....................................................................................... 9
12. References................................................................................................ 10-11
Executive Summary:
In contemporary business world, Strategy plays an important role in every sector. A good strategy gives the company
References: Jeffs, C., 2008. Strategic Management. London: SAGE Publications Ltd. Hitt, A. M., Ireland, D. and Hoskisson, E. R., 2011. Strategic Management: Competitiveness and Globalisation. 9th Edition. Mason: South-Western Cengage Learning. Web-1: http://allman.rhon.itam.mx/~oromero/Wal_Mart_CaseStudy.pdf. Accessed on: 27.07.2012 Jenkins, M., and Ambrosini, V., 2002 Johnson, G., Scholes, K.and Whittington, R., 2006. Exploring Corporate Strategy. 7th Edition. New Jersey, Prentice Hall. Ungson, R. G., and Wong, Y., 2007. Global Strategic Management. M.E. Sharpe. Hill, L. W. C., and Jones, R. G., 2012. Strategic Management - An Integrated Approach. 10th Edition. Mason: South-Western Cengage Learning. Parnell, A. J., and Lester, L. D., 2008. Competitive Strategy and the Wal-Mart Threat: Positioning for Survival and Success. SAM Advanced Management Journal, Spring Issue, pp.14-20.