Your Undergraduate Programme Learning Goals
At the end of your programme of study you will be:
1. Knowledgeable about the theory and practice of international business management
2. Skilful in the use of professional and managerial techniques and processes
3. Aware of ethical issues impacting on business and professional practice
4. Employable as graduates
All of the learning that takes place within modules is designed to enable you to achieve the above goals and your assessment tasks are mapped directly to these goals as outlined in each assessment brief.
OUTLINE STUDY PLAN 2012-13 Semester 2 |
Please note that the seminars and workshops run to a fortnightly pattern. You can find out from your individual timetable which weeks you will attend these classes. Lectures run every week. Over a two week period you should attend four lectures and one seminar/workshop.
Week | Lecture | Seminar/Workshop | 1 | 1. Introduction to Module (TP) 2. The Business Environment 1 (TP) | Seminar 1RIM/Blackberry | 2 | 3. The Business Environment 2 (TP) 4. The Business Environment 3 (PG) | | 3 | 5. Strategic Capabilities 1 (JW) 6. Strategic Capabilities 2 (JW) | Workshop 1The Cola Wars | 4 | 7. Strategic Capabilities 3 (JW) 8. Strategic Capabilities 4(GL) | | 5 | 9. Strategic Purpose (JW) 10. Culture and Strategy (MG) | Seminar 2Formula 1 Constructors | 6 | 11. Business Strategy 1 (SK) 12. Business Strategy 2 (SK) | | 7 | 13. Corporate Strategy 1 (TP) 14. Corporate Strategy 2 (PG) | Seminar 3Ryanair | 8 | 15. Module Assignment Briefing (TP) 16. Innovation and Competitive Advantage (CJ) | | 9** | 17. Design as Strategy (MB) 18. Evaluating Strategic Options (TP) | Seminar 4Honda Motorcycles | 10 | 19. Collaboration 1 (SB) 20. Collaboration 2 (SB) | | 11 | 21. Strategy Development Processes (TP) 22. Organising for Success (MG) |