strategic management of technology: DELL INC
Dell Inc.: An Innovation and its Strategic Plan
Strategic Management of Technology
Vikas A. Patel
Sunil Samanta
Tables of Contents
Summary……………………………………………………………………………………3
History……………………………………………………………………………………….3
Strategy……………………………………………………………………………………...4
Industry Dynamics…………………………………………………………………………5
Source and Internal Innovation of Technology…………………………………………8
Product Development Technology……………………………………………………..10
Strategy to Protect Innovations…………………………………………………………12
Conclusion………………………………………………………………………………...15
Bibliography……………………………………………………………………………….16
Summary The Summary contains below is the strategic plan of the Dell Company to perform excellent in the computer industry. These plan discuss includes environment analysis, strategic choices which the company had and to implement it. It is being seen that the Dell has bright future if it continually keep its best performance in the computer industry and shows its leadership position by maintaining the sustainable product and also keep track on the longer term goal by focusing on the consumer needs. Along with this the company has to come up with new innovative ideas with the emerging technology as per the market requirement.
History
An 18 year old college student, In 1983 founded Dell named Michael Dell by upgrading the hard drives from IBM to develop new systems. Within one year span of time, his business service has been raised to $6 million from computer upgrades with local business. SO he decided to drop out from the school and start to concentrate on business only. By the end of the 1985, the sales of the company reaches to $70 million as the Dell change its strategy and started to offer custom built-to-order machines. When Dell changed his strategy and started offering custom built-to-order machines, the business exploded, with $70 million in sales by the end of 1985. With the advance in the development of Dell, the
Strategic Management of Technology
Vikas A. Patel
Sunil Samanta
Tables of Contents
Summary……………………………………………………………………………………3
History……………………………………………………………………………………….3
Strategy……………………………………………………………………………………...4
Industry Dynamics…………………………………………………………………………5
Source and Internal Innovation of Technology…………………………………………8
Product Development Technology……………………………………………………..10
Strategy to Protect Innovations…………………………………………………………12
Conclusion………………………………………………………………………………...15
Bibliography……………………………………………………………………………….16
Summary The Summary contains below is the strategic plan of the Dell Company to perform excellent in the computer industry. These plan discuss includes environment analysis, strategic choices which the company had and to implement it. It is being seen that the Dell has bright future if it continually keep its best performance in the computer industry and shows its leadership position by maintaining the sustainable product and also keep track on the longer term goal by focusing on the consumer needs. Along with this the company has to come up with new innovative ideas with the emerging technology as per the market requirement.
History
An 18 year old college student, In 1983 founded Dell named Michael Dell by upgrading the hard drives from IBM to develop new systems. Within one year span of time, his business service has been raised to $6 million from computer upgrades with local business. SO he decided to drop out from the school and start to concentrate on business only. By the end of the 1985, the sales of the company reaches to $70 million as the Dell change its strategy and started to offer custom built-to-order machines. When Dell changed his strategy and started offering custom built-to-order machines, the business exploded, with $70 million in sales by the end of 1985. With the advance in the development of Dell, the
Bibliography: INFORMS – Interfaces - Inventory Decisions in Dell’s Supply Chain – Vol. 34 No.3 May-June 2004. Kapuscinski, R., Zhang, R., Carbonneau,P., Moore, R., Reeves, B. (2004). Extending DELL’s Direct Model to Product Development via Supplier Collaboration Tools, The Management Roundtable by Pizinger, Michael (2010). http://www.dell.com/learn/us/en/uscorp1/corp-comm/us-goodwill-reconnect http://retailindustry.about.com/od/topusretailcompanies/p/dellincprofile.htm Living in Dell Time. Fast Company. Retrieved February, 3 2010, Breen, Bill. (2004).