Strategic Planning – Marks and Spencer
Course name Student name Muhammad Abid Saeed Introduction
This report is based on Marks and Spencer as the researcher is employed by the company as a stand attendant who deals with customers. The researcher has worked there and gave a tremendous understanding of how the organization works. Marks and Spencer was one of the largest retailers in the United Kingdom and now operates all across the U.K.
Background on Marks and Spencer
Marks and Spencer started as a stall by Michael Marks in Leeds Market in 1884. His philosophy is to sell durable merchandise at a moderate price. Thomas Spencer joined the business in 1894 and became a joint partner of the company. The company was involve in selling cloth, luxury and food production. M&S business become public limited company in 1926. They focused on by 1998; the business had almost 500 Marks & Spencer stores around the world.
PEST analysis:
Political factors:
In modern organizations such as: Tesco, and Marks & Spencer, there has the significant affects of the global politics. The activities of global politics for example: the incident of 9/11, Soviet Union collapse, Germany’s reunification, WTO policies, have significant effect on the Tesco, and Marks & Spencer’s business operation and the results of which may impede the development of the organization.
Economic factor:
Tesco, and Marks & Spencer, these three organizations handle the scarce resource allocation which is related with the economic system. The economic progress of the country is done by leaps and bounds as the phase of progress. In the flourishing stage of economy
Bibliography: * Marks & Spenser ( 2005) Process improvement at marks & Spenser, IT Publication * Annual Report [online] available from <http://annualreport.marksandspencer.com/brand-and-marketplace/our-brand.aspx> [24 March 2013] * Financial Report [online] available from <http://annualreport.marksandspencer.com/operating-and-financial-review/default.aspx> [25 March 2013] * Annual Report and Financial Statement [online] available from <http://corporate.marksandspencer.com/file.axd?pointerid=c25b7670e6e4420abd2403cb7a6149f4&versionid=c6167e6e5dc44b918eb9a277b921fa23> [25 March 2013] Fixmer. A (2009) Redstone’s National Amusements Sells Theatres [Online] Available at: http://www.bloomberg.com/apps/news?pid=newsarchiveHYPERLINK "http://www.bloomberg.com/apps/news?pid=newsarchive&sid=ahSIWfYJLI0cv"&HYPERLINK "http://www.bloomberg.com/apps/news?pid=newsarchive&sid=ahSIWfYJLI0cv"sid=ahSIWfYJLI0cv * Harvey. K (2008) Research Intelligence [Online] Available at: http://www.liv.ac.uk/researchintelligence/issue34/film.htm * http://www.ukessays.com/essays/marketing/pestel-and-swot-analysis-of-marks-and-spencer-marketing-essay.php#ixzz2S9XwMWyQ * Marks and Spencer (2010) M & S Code of Ethics [online] available from http://corporate.marksandspencer.com/documents/specific/howwedobusiness/our_people/code_of_ethics [27 March 2011] * Mellahi, K., Jackson,P., and Sparks,L. (2002), An Exploratory Study into Failure in Successful Organizations: The Case of Marks Spencer, British Journal of Management. * Marks and Spencer (2010) M & S Code of Ethics [online] available from http://corporate.marksandspencer.com/documents/specific/howwedobusiness/our_people/code_of_ethics [27 March 2011] * Mellahi, K., Jackson,P., and Sparks,L. (2002), An Exploratory Study into Failure in Successful Organizations: The Case of Marks Spencer, British Journal of Management