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Strategic Thinking and Strategic Management Processes Contributing to Organisational Performance

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Strategic Thinking and Strategic Management Processes Contributing to Organisational Performance
A critical consideration of the contribution of strategic management and strategic thinking processes to organisational performance.

Strategic management and strategic thinking processes make a significant contribution to organisational performance.

A strategy, according to Robbins and Barnwell (2002, p. 139) is “the adoption of courses of action and the allocation of resources necessary to achieve the organisation’s goals”.

It is important for organisations to achieve their goals, as this can assist them to reach a competitive advantage, which is a highly attractive position for a firm to be in.

This essay will look at strategic management processes and how they can be used to improve organisational performance; it will also describe how strategic management processes have the ability to lower organisational performance.

Strategic thinking processes will then be assessed, with a comparison of strategic thinking and strategic planning, looking at the similarities and differences between the two. The positive and negative effects that strategic thinking can have on organisational performance will also be described.

Organisational Performance is the overall performance of an organisation in conjunction with its goals and objectives. An organisations performance can either be high or low, depending on its ability to meet these objectives.

The success of an organisation’s performance can be impacted upon by a number of factors, including Strategic Management and Strategic thinking processes.

The strategic management process works to achieve a strategic competitiveness over other organisations within the same industry. This is done by successfully producing a value-creating strategy. (Hanson, Dowling, Hitt, Ireland & Hokisson et al, 2008)

Value can mean different things to different people; it is measured by a product’s performance and by the elements it is made up of which customers are prepared to pay for. (Hanson et al, 2008)

If a firm is able to



References: Barney, J. (1991). ‘Firm resources and sustained competitive advantage’, Journal of Management, vol. 17, no. 1, pp. 99-120. Bonn, I. (2001). ‘Developing strategic thinking as a core competency’, Management Decision, vol. 39, iss. 1, pp. 63-71. Bonn, I. (2005). ‘Improving Strategic thinking: a multilevel approach’, Leadership and organisation Development Journal, vol.26, iss. 5/6, pp. 336-355. Cooper, A. C. (1981). ‘Strategic Management: New ventures and small businesses’, Long range planning, vol. 14, iss. 5, pp. 39-45. Hanson, D., Dowling, Peter J., Hitt, Michael. A., Ireland, R. Duane and Hoskisson, Robert E., (2008). ‘Strategic Management: competitiveness and globalisation’ 3rd edn, Thomson Publishing, South Melbourne, Australia. Heracleous, L. (1998). ‘Strategic thinking or strategic planning?’, Long range planning, vol. 31, iss.3, pp. 481-487. Jones, G., Scholes, K. & Whittington, R. (2008). ‘Exploring corporate strategy’, 8th edn, Pearson Education Ltd, Essex, England. Robbins, S., Bergman, R., Stagg, I. & Coulter, M. (2006). ‘Management’, 4th edn, Pearson Education Australia, Frenchs Forest, NSW. Robbins, S. P. (2002). ‘Organisation Theory: Concepts and cases’, 4th edn, Pearson Education Australia, Frenchs Forest, NSW.

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