1.1 Introduction
The management of any firm is interested in knowing the strengths and weakness of the firms. They would like to spot out the financial weakness of the firm to take suitable corrective actions. The future plans of the firms should be laid down in view of the firm should be laid down in view of the firm’s financial analysis is the starting point for making plans before using any sophisticated forecasting and planning procedures.
The Finance Manager has to take rational decisions from time to time keeping in view the objective of this company, always the decisions must be based on the analytical tools. Financial analysis is the most useful technique in this regard.
Financial analysis relies on the comparisons relationship of the data that enhances the utility or the practical value of the organizational information. This analysis consists in applying various analytical tools and techniques to the financial data. Financial analysis provides for analyzing financial conditions and performance of a company and to present their financial situation to stockholders, creditors and to the general public.
A firm communicates financial information to the users through financial statements and reports. It contains summarized information of the firm’s financial affairs, organized systematically. All these statements are used by investors and financial analyst to examine the firm’s performance should be prepared very carefully and contain all the information required.
The strength of any company or its performance is being measured in terms of the financial performance of the unit. In this project it is attempted to analyze the financial performance of the Mathrubhumi printing and publishing company (P) ltd.
1.2 Introduction of the Company A newspaper is a publication containing news, information and advertising. General newspapers often feature Articles on political events, crimes, business, art,
Bibliography: 2. Khan M.Y and Jain P.K (2002) “Financial Management”, Tata Mc Graw Hill, third edition 3