OVERVIEW
MARKET
PERFORMANCE
HARVEST
Team
Business Model
Market Size Potential
Market Share
Projections
Profitability & Efficiency
Burn Rates & Liquidity
Leverage Ratios
Funding Needs
Exit Strategy
Milestones
OVERVIEW | Team
Rasmus
Social Media
Nicholas
Front- & Backend Developer
Kwadwo
Entrepreneurship
Christian
Backend Developer
Daniel
Finance and Accounting
Kaspar
Business Development
Kristian
Public Relations
OVERVIEW | Business Model
Resources
Value Proposition
Video
Tutoring
Q/A
Distribution
Online
Students
Online Courses
Pricing Model
129 DKK
Documents
Market Segment
INDUSTRY | Market Size Potential
20M
Students in EU
Online
Enrollment
Total Students
Taking an online course
6,2M
Potentially taking at least one online course
1K
DKK/year spent on online education on average
DKK Industry
Students taking at least one online course
Total Enrollment
20M
31%
6,2B
15M
69%
10M
+13%
+37%
+23%
+21%
5M
0M
‘02
‘03
‘04
*US-Based numbers. Source; Seaman, J., & Elaine Allen, I. (2011). Going the Distance: Online Education in the United States, 2011.
Babson College. New York: Babson Survey and Research Group.
‘05
‘06
‘07
‘08
‘09
‘10
INDUSTRY | Market Share
2013
2016
2017
2%
2,8%
1,8%
2,2%
Share of
Danish Market
10K
2015
4,4%
100K
2014
Share of
Scandinavian Market
Share of
Northern European
Market
Share of
European Market
Share of
EU+US Market
NUMBER OF
SALES DENMARK
NORTHERN EUROPE
EUROPE
+US
SCANDINAVIA
1K
0K
13Q1
4K
14Q1
22K
15Q1
47K
16Q1
114K
17Q1
267K
PERFORMANCE | Projections
PERFORMANCE | Projections
PERFORMANCE | Projections
PERFORMANCE | Profitability & Efficiency
50M
25,6%
Turnover
EBITDA%
30 %
6,2%
38M
40 %
20 %
10 %
-15,7%
25M