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Summary Of Arby's Burgers-As-Boobs Ad Campaign

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Summary Of Arby's Burgers-As-Boobs Ad Campaign
Another example comes from Arby's burgers-as-boobs ad campaign. Instead of trying to convince people that they have a new product will be released with any rational argument, they just assosiate their burgers with breasts. In this print ad, it protrays a woman crosses over her hand in front of her chest and covering two burgers that are located where her breasts supporsed to be at. It is inappropriate becuase it analogies the exprience of touching breast with eating burgers, which will all make people drool
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