Summary Of I 'M So Over The Facebook Rainbow' By Meghan Daum

Columnist, Meghan Daum, in her column, “I'm just so over the Facebook Rainbow”, discusses how people feel required to follow media trends when they don't really have to. Daum’s purpose is to explain how their was no need to follow trends just because people are doing it and to expose the real reason behind people who follow trends. Throughout her column she adopts to a humorous tone in order to connect to her social media user and trend follower audience to get them to understand her viewpoint. She relies on her readers to understand her point through emotions and her own personal opinions.
Daum begins by capturing her readers attention with a question that has many answers. But, she gives no time for her audience to answer and answers it for them. In the first sections she’s very self-assertive. She constantly talks about her opinions and feelings. she feels like people don't really want to follow that trend but since so many people are doing it, they feel required to do it too.“all that Facebook rainbowification felt like blackmail: If this many people were doing it, abstainers would surely have to be”, she goes on to target everyone by
To imply to her audience that she doesn't keep up with trends and she constantly is late to them she says, “It's not that I don't get on bandwagons; I just climb aboard only after most of the band has packed up and left for the next gig....i'm considering putting the ice bucket challenge on next summer's calendar”. This connects her to her readers and they get an understanding on what kind of person she is so they can relate to her. Also, her choice in words are very thought out. She uses words that one uses online and her audiences can understand. She uses, “rainbowifiction” and “slactivism” like someone using social media would have. This creates a connection between her topic and