Loyalty comes when there is trust towards the General. To prevent the franchisees from losing further faith in the company, Subway had promoted Suzanne Greco as the new president, to whom most franchisees are acquainted to and fond of (Choi, 2015; Berfield, 2015). Moral influence emphasizes in harmony and complete agreement with one another in order to generate spirit and commitment. In this case, Subway did not practice authoritarianist management towards its franchisees, but instead, Subway opened itself to their feedbacks to change for better. This was how Subway created a win-win situation for both parties by gaining harmony with its internal partners, which then will regenerate commitment from them to strive revenue for the company. Noting that consumers switch preference from time to time, Subway also began to adapt to the Weather of people – the new expectation and taste of consumers, and from there, restructured its Terrain – the products, promotions, and price – to regain consumers’ satisfaction towards Subway’s sandwiches while maintaining its fundamental principle, or Doctrine, which is to promote and provide healthy food to the
Loyalty comes when there is trust towards the General. To prevent the franchisees from losing further faith in the company, Subway had promoted Suzanne Greco as the new president, to whom most franchisees are acquainted to and fond of (Choi, 2015; Berfield, 2015). Moral influence emphasizes in harmony and complete agreement with one another in order to generate spirit and commitment. In this case, Subway did not practice authoritarianist management towards its franchisees, but instead, Subway opened itself to their feedbacks to change for better. This was how Subway created a win-win situation for both parties by gaining harmony with its internal partners, which then will regenerate commitment from them to strive revenue for the company. Noting that consumers switch preference from time to time, Subway also began to adapt to the Weather of people – the new expectation and taste of consumers, and from there, restructured its Terrain – the products, promotions, and price – to regain consumers’ satisfaction towards Subway’s sandwiches while maintaining its fundamental principle, or Doctrine, which is to promote and provide healthy food to the