Supplier Evaluation of Semiconductors of MaayasSecutronics Ltd.
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Prepared for Mr. Shoeb Md. Asaduzzaman Instructor Business to Business Marketing
Prepared by Burhan Al Rashid xx Md. Mustafa Tousif xx Adnanul Haque Ahmed 50 Muktadir Shubhro Jinnah 88
November 29, 2010 Institute of Business Administration University of Dhaka
Table of Contents
1 Executive summary 103 2 Company Background: 103 3 Introduction 105 4 An Incoming Quality Control Example of the Semiconductor Manufacturing Industry 107 5 Adding an Ideal Supplier 111 6 Discussion 112
Executive summary
Raw Material Supplier Ratings in the Semiconductor Manufacturing Industry through Fuzzy Multiple Objectives Programming to DEA
Supplier rating definitely impacts supplier management policies of semiconductor manufacturing companies like MaayasSecutronics Ltd. This paper talks about how fuzzy multipleobjective programming (FMOP) is used for dataenvelopment analysis (DEA) to rate suppliers on supplier management of raw materials in Maayas. The five attributes of cost, quality, delivery, service, and environmental factors are classified into input/output variables. The empirical examples show results that are consistent with actual practices in a company in Bangladesh or China or Korea. By using FMOP to DEA, an objective rating report can be generated to build mutual understanding with suppliers as well asreflecting tradeoffs of upper management concerns, i.e., cost is as important as quality. In addition, the use of an ideal supplier that conveys the goals of management is discussed.
Keywords:DataEnvelopment Analysis (DEA), Fuzzy Multiple Objective Programming (FMOP)
Company Background:
MaayasSecutronics Ltd. is one of the fast growing Safety and Security Solution provider of the country,