BRANDIX INTIMATE APPAREL LIMITED
Table of Contents
Content Page
I Introduction 2
II Supply Chain Management 2
III Brandix Intimate Apparel 3
1. The BIA Supply Chain Management 3
2. Supply Chain Practices at BIA 5
IV Implications of the Supply Chain Practices at BIA 6 1. Overall Implications 6
2. Rewards 7
3. Supply Chain and Environment 7
4. Risks 8
V Integrated Supply Chain 9
1. Facilities 11
2. Material flow 11
3. Information Flow 12
VI Conclusion 12
V References 13
Figure Captions
Figure 1: Supply Chain Management Process - BIA 3
Figure 2: Supply Chain Process-Brandix 4
Figure 3: Integrated Supply Chain 10 I. Introduction
Brandix is Sri Lanka 's single largest exporter of apparel, providing inspired solutions to its wide range of international customers. Brandix Intimate Apparel (BIA) is part of the manufacturing cluster within Brandix and specializes in fine lingerie and sleepwear. It has the capability of working with multiple fabrications and producing multiple styles and boasts of extensive experience in handling and introducing micro satin garments. It also provides its customers with integrated design and sample development facilities. It has its own design studio, buyer recommended fit models, and uses concepts- Paris ' for fashion forecasting. The analysis of the implications of implementing supply chain practices has been considered in view of the supply chain practices at Brandix Intimate Apparel where the vast supply chain and sourcing management capabilities, from procurement planning, pre production control and product development, plays a vital role.
II. Supply Chain Management
Logistics/supply-chain management (SCM) is the synchronized movement of inputs and outputs in the production and
References: 1 "For 2005",Brandix annual Report 2 Ram Ganeshan, Terry P. Harrison An Introduction to Supply Chain Management , May 1995, Penn State University 3 Ray Wild, Operations Management, 6th ed., Thompson 4 Website of Brandix , www.brandix.com 5 www.themanager.org 6 www.valuebasedmanagement.net