Supply Chain Paper
Supply Chain Paper
Jasmine Coney
MKT/421
September 29, 2014
Andrea Benjamin
Supply Chain Paper Supply chain logistics are an essential element of the world economic system. Goods can be exchanged from numerous global corporations, with a form of value accumulating at each additional stage. A supply chain can be described as “the complete set of firms and facilities and logistic activities that are involved in producing materials, transforming them into intermediate or finished products, and distributing them to customers” (Perreault Jr., Cannon, & McCarhy, 2011). The following text will paint a map of the supply chain of the solar panel industry. The solar panel industry is one that is rapidly on the rise, it has seen an enormous amount of growth within the last 10 years. Each component of the supply chain is described in full, this includes the manufacturer, distributor, and retailer.
Manufacturer
Solar panels are alternative forms of energy that is used in a variety of settings, such as lighting for street lamps, commercial, and residential settings (First Solar, 2014). Most of the solar panels are manufactured overseas, this is because companies can benefit from the lower costs of labor. The solar panels are built under the direction of United States based companies, a supply chain for a solar panel company typically may include the following roles:
Produce a solar panal design, technical layout, and schematics
Coordinate the product mix and material
Test the strength and durability before being released
Sourcing the raw materials, such as diodes and metal pieces
Create a brand to show quality behind the product
Receives feedback from customers to improve design
Panels are checked to make sure they are approved for environmental compliance regulations
Shipping to a distributor
First Solar, LDK Solar, and Sun Power some of the largest solar panel manufacturers. These three brands are in constant competition to gain large
Jasmine Coney
MKT/421
September 29, 2014
Andrea Benjamin
Supply Chain Paper Supply chain logistics are an essential element of the world economic system. Goods can be exchanged from numerous global corporations, with a form of value accumulating at each additional stage. A supply chain can be described as “the complete set of firms and facilities and logistic activities that are involved in producing materials, transforming them into intermediate or finished products, and distributing them to customers” (Perreault Jr., Cannon, & McCarhy, 2011). The following text will paint a map of the supply chain of the solar panel industry. The solar panel industry is one that is rapidly on the rise, it has seen an enormous amount of growth within the last 10 years. Each component of the supply chain is described in full, this includes the manufacturer, distributor, and retailer.
Manufacturer
Solar panels are alternative forms of energy that is used in a variety of settings, such as lighting for street lamps, commercial, and residential settings (First Solar, 2014). Most of the solar panels are manufactured overseas, this is because companies can benefit from the lower costs of labor. The solar panels are built under the direction of United States based companies, a supply chain for a solar panel company typically may include the following roles:
Produce a solar panal design, technical layout, and schematics
Coordinate the product mix and material
Test the strength and durability before being released
Sourcing the raw materials, such as diodes and metal pieces
Create a brand to show quality behind the product
Receives feedback from customers to improve design
Panels are checked to make sure they are approved for environmental compliance regulations
Shipping to a distributor
First Solar, LDK Solar, and Sun Power some of the largest solar panel manufacturers. These three brands are in constant competition to gain large
References: First Solar. (2014). About Us. Retrieved from First Solar: http://www.firstsolar.com/en/about-us Perreault Jr., W. D., Cannon, J. P., & McCarhy, E. J. (2011). Basic marketing: A marketing strategy planning approach (19th ed.). New York: McGraw-Hill Irwin.