Swine Flu and its Effect on Tourism Industries in US and Europe
Problem Statement:
How will Swine Flu Pandemic Affect US and European Tourism Industries?
Theoretical Framework
Swine Flu has had an impact on the tourism industry worldwide. Apart from the originating country, Mexico, the tourism industry has also been hit in other countries of the world. Swine Flu has been identified as a pandemic with the World Health Organisation (WHO) confirming it to be in alert level Phase 5, i.e. it is spreading rapidly by way of person-to-person contact. Effects of swine flu on tourism were made worse by the travel restrictions advised by WHO and other health authorities (BBC, 2009).
Mexico and USA were the two countries most hit in their travel industry than the rest of the world. Repercussions were also felt in Australia since any bottleneck to airlines is most disadvantageous to Australia as it is far away from the most countries of the northern hemisphere. Not to mention, Europeans are also facing the dangers of an exposed threat to Swine Flu.
This research is an attempt to examine the impact and dangers faced by the US and European Tourism Industries in the wake of a Swine Flu Pandemic across the continents.
Research Proposition
All the data is collected as a result of exploratory research design and is available on internet as provided by different government and non-government agencies. As this data could not be verified, we had to rely upon the source for the correct statistics and figures regarding the scenario.
Research Design:
Exploratory - Secondary Data Analysis
Descriptive - Longitudinal
Conclusions
US Tourism before Swine Flu Pandemic
U.S. Tourism has stood at the position of World’s No.1 in term of capital investment, generated revenue and number of visitors. With its natural wonders, cities, historic landmarks and entertainment venues, the U.S. attracts millions of international and domestic tourists each year. The Tourism
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