Switch: Managing Change

I found very interesting this book about Switch: Managing Change since gives excellent ideas about how to deal effectively with changes. The concept increase the importance since resistance to change is a natural reaction in the professional and personal levels. The book explained the three-part framework of changing behavior: 1-Direct the rider, which provides crystal-clear direction, 2-Motivate the elephant, which Engage people’s emotional side to get their elephant cooperative, and 3-Shape the path, which tweak the environment making the right behavior a little easier and the wrong behavior a little harder to achieve.