SWOT ANALYSIS
SWOT ANALYSIS
SWOT ANALYSIS
Strength
Familiar brand names
Flexible management
Youthful Instincts
Favorable access to suppliers
Favorable access to consumer
Weaknesses
New player in the industry
Insufficient capital
No physical shop
No employee
Opportunities
High demand for Art products and School supplies
There is already a ready market.
There is no substitute for the products.
More people are becoming intrigued by DIY and wants to try it.
S-O
Market development: Creates brand awareness so that the idea will be profitable (1-1, 2-2)
The management will be able to cope up with the demand and therefore, the business is highly possible to survive. (4-2, 4-3, 4-4, 5-2, 5-3, 5-4)
Backward Integration: Easy access with regards to supplier (4-2, 4-3)
Horizontal Integration: Can work hand in hand with the suppliers in terms of products (4-3, 44-4)
W-O
Since there is a high demand, the business would not be having a hard time in entering the market. A new player would be of average significance. (1-1. 1-2)
Even a new player can gain high market share because of the growing demand. (1-1. 1-2)
Although the investment is low, the return rate is high. (2-1, 2-2, 2-3, 2-4)
Threats
Existence of trusted establishments of customers
High Rent
S-T
People will prefer a new shop that resolves the flaws of an established store. It’s breaking the status quo. (1-1)
If you are near your supplier, you can dash with your competitor. You could be able to cut delivery costs. Shipping fees, etc. (5-1)
W-T
This will be a challenge for HARTS because of being a new player. However, anything new creates a buzz. If a lot of customers are acquired, higher profit will be generated and they will be able to pay the rent. In addition, they should have proper allocation in costs. (1-1)
Start small. Clashing with existing stores is a bit intimidating but if you start small, there won’t be much to lose. Great things start from small beginnings. (1-1, 2-1)
If there is insufficient capital, HARTS
SWOT ANALYSIS
Strength
Familiar brand names
Flexible management
Youthful Instincts
Favorable access to suppliers
Favorable access to consumer
Weaknesses
New player in the industry
Insufficient capital
No physical shop
No employee
Opportunities
High demand for Art products and School supplies
There is already a ready market.
There is no substitute for the products.
More people are becoming intrigued by DIY and wants to try it.
S-O
Market development: Creates brand awareness so that the idea will be profitable (1-1, 2-2)
The management will be able to cope up with the demand and therefore, the business is highly possible to survive. (4-2, 4-3, 4-4, 5-2, 5-3, 5-4)
Backward Integration: Easy access with regards to supplier (4-2, 4-3)
Horizontal Integration: Can work hand in hand with the suppliers in terms of products (4-3, 44-4)
W-O
Since there is a high demand, the business would not be having a hard time in entering the market. A new player would be of average significance. (1-1. 1-2)
Even a new player can gain high market share because of the growing demand. (1-1. 1-2)
Although the investment is low, the return rate is high. (2-1, 2-2, 2-3, 2-4)
Threats
Existence of trusted establishments of customers
High Rent
S-T
People will prefer a new shop that resolves the flaws of an established store. It’s breaking the status quo. (1-1)
If you are near your supplier, you can dash with your competitor. You could be able to cut delivery costs. Shipping fees, etc. (5-1)
W-T
This will be a challenge for HARTS because of being a new player. However, anything new creates a buzz. If a lot of customers are acquired, higher profit will be generated and they will be able to pay the rent. In addition, they should have proper allocation in costs. (1-1)
Start small. Clashing with existing stores is a bit intimidating but if you start small, there won’t be much to lose. Great things start from small beginnings. (1-1, 2-1)
If there is insufficient capital, HARTS