Swot Analysis Nestlé - 1
SWOT Analysis Nestlé
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Strengths
Global food producer, located in over 100 countries. Consistently one of the world 's largest producers of food products, with sales in the USA in 2008 of $10 billion; sales and earnings in 2008 were better than expected, even in a downturned economy. Global sales in 2008 topped $101 billion.
Repeatedly ranked as the world 's largest bottled water company and have set up facilities to operate water resources in a responsible manner. In 2008, Nestlé was named one of "America 's Most Admired Food Companies" in Fortune magazine for the twelfth consecutive year. Nestlé provides quality brands and products and line extensions that are well-known, top-selling brands including: Lean Cuisine, Yoplait, Maggi, Dryer 's/Edy 's, Haagen-Dazs, Stouffer 's, Boost, Dibs, Hot Pockets. Chocolate and Candy: Kit Kat, Toll House, Butterfinger, Baby Ruth, Crunch Bar, the Willy Wonka Candy line.
Your marketing qualification
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Pet Products: Purina, Alpo, Cat Chow, Fancy Feast, Friskies, Tidy Cat. Drinks: Carnation, Perrier, Nesquik, S. Pellegrino, Nescafe, CoffeeMate, Taster 's Choice, Juicy Juice. General Mills: subsidiary which makes Betty Crocker, Bisquick, Hamburger Helper, Pillsbury, Old El Paso, cereals, fruit snacks, frozen pizza, canned soups, frozen vegetables, ready-made frozen meals. Gerber: baby formula, prepared baby foods, baby cereals, water, juice, yogurt, foods for infants, toddlers and preschoolers.
Professional brands sold to restaurants, colleges, hotels,
Would you like a lesson on SWOT analysis?
Strengths
Global food producer, located in over 100 countries. Consistently one of the world 's largest producers of food products, with sales in the USA in 2008 of $10 billion; sales and earnings in 2008 were better than expected, even in a downturned economy. Global sales in 2008 topped $101 billion.
Repeatedly ranked as the world 's largest bottled water company and have set up facilities to operate water resources in a responsible manner. In 2008, Nestlé was named one of "America 's Most Admired Food Companies" in Fortune magazine for the twelfth consecutive year. Nestlé provides quality brands and products and line extensions that are well-known, top-selling brands including: Lean Cuisine, Yoplait, Maggi, Dryer 's/Edy 's, Haagen-Dazs, Stouffer 's, Boost, Dibs, Hot Pockets. Chocolate and Candy: Kit Kat, Toll House, Butterfinger, Baby Ruth, Crunch Bar, the Willy Wonka Candy line.
Your marketing qualification
We 're delighted to offer you online marketing courses which give you total flexibility and the freedom to learn marketing when you like - from anywhere in the world. You can sign up to a course today. It takes 5 minutes!
Marketing Teacher is the most popular marketing education content site in the world. You can gain certification and qualifications from Marketing Teacher.
Pet Products: Purina, Alpo, Cat Chow, Fancy Feast, Friskies, Tidy Cat. Drinks: Carnation, Perrier, Nesquik, S. Pellegrino, Nescafe, CoffeeMate, Taster 's Choice, Juicy Juice. General Mills: subsidiary which makes Betty Crocker, Bisquick, Hamburger Helper, Pillsbury, Old El Paso, cereals, fruit snacks, frozen pizza, canned soups, frozen vegetables, ready-made frozen meals. Gerber: baby formula, prepared baby foods, baby cereals, water, juice, yogurt, foods for infants, toddlers and preschoolers.
Professional brands sold to restaurants, colleges, hotels,
References: Boyle, M. (2008). Meet Google 's Willy Wonka. Retrieved on July 12, 2009. Entrereneur Magazine. (n.d.). Flood of Fun-Hungry. Retrieved on July 12, 2009. Nestlé. (2009). Good Food, Good Life. Retrieved on July 12, 2009. Slideshare. (2009). Nestlé 2008 Q3 Earnings. Retrieved July 12, 2009.