Swot Analysis Of Cervélo
As to Cervélo, Cervélo posted the winners who are athletes, and won the racing game. For example, James Cunnama, and Caroline 'Xena' Steffen won the Ironman World Championships in Kona, and Ironman Asia-Pacific Champion & Ironman European Champion in 2015, respectively (Cervélo.com).
After the athletes ridded Cervélo and won the racing game, Cervélo will enable earn amount of reputation from the racing game. Obviously, great reputation will attract increasing number of customers in order to get profits.
The SWOT of BMC is the strengthen, weakness, opportunity, and threat of BMC (Fine. (2009). The SWOT strategy aims to help manager to make business decision and develop business projects to improves sales of business.
The first strengthen of
BMC’s mountain bike is the advanced innovation and technology, which this essay mentioned before (Picture2), Carbon technology, Dual-Guide and TCC design (BMC.com). owing to the “Carbon technology, Dual-Guide and TCC design”, the Timeachine TM01 until now is the fastest mountain bike in the world. The second advantage is the BMC racing team which built by BMC itself. BMC pay a lot of financial supporting and attention on the racing team.
One of reasons is for BMC focusing on racing team due to the Switzerland’s special geographic which most landscape of Switzerland is surrounding by mountain, therefore, the resident in Switzerland are keen to do mountain bicycling. All of those three factors not only cause BMC to be more developed and professional than other bicycle companies, such as YEIT; but also offers chances to promote BMC to be number one in the mountain bike market.
After the athletes ridded Cervélo and won the racing game, Cervélo will enable earn amount of reputation from the racing game. Obviously, great reputation will attract increasing number of customers in order to get profits.
The SWOT of BMC is the strengthen, weakness, opportunity, and threat of BMC (Fine. (2009). The SWOT strategy aims to help manager to make business decision and develop business projects to improves sales of business.
The first strengthen of
BMC’s mountain bike is the advanced innovation and technology, which this essay mentioned before (Picture2), Carbon technology, Dual-Guide and TCC design (BMC.com). owing to the “Carbon technology, Dual-Guide and TCC design”, the Timeachine TM01 until now is the fastest mountain bike in the world. The second advantage is the BMC racing team which built by BMC itself. BMC pay a lot of financial supporting and attention on the racing team.
One of reasons is for BMC focusing on racing team due to the Switzerland’s special geographic which most landscape of Switzerland is surrounding by mountain, therefore, the resident in Switzerland are keen to do mountain bicycling. All of those three factors not only cause BMC to be more developed and professional than other bicycle companies, such as YEIT; but also offers chances to promote BMC to be number one in the mountain bike market.