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Swot Analysis Of Tiger Brands

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Swot Analysis Of Tiger Brands
Tiger Brands CSR
Tiger Brands is a well-established company that continues to grow from strength to strength. There is no doubt that a crucial factor in their growth and expansion is their comprehensive Corporate Social Responsibility (CSR) program. By basing all their decisions and operations on a healthy triple bottom line (people, planet and profit), they ensure that they give back to, uplift and protect the surrounding community and natural environment. This is put into practice by means of an all-encompassing Corporate Social Investment (CSI) policy which is rooted in the passion to add value to people’s lives by re-investing into employees, their families and the communities that surround them (Tiger Brands Ltd, 2018). Tiger Brands commits 1% of their net operating profits after tax to community development, helping them to achieve their end goal of weaving a positive and constructive social fabric in each of the countries in which they operate (Tiger Brands Ltd, 2018). Tiger Brands is therefore clearly committed to not only planning to, but physically making a difference in the world.
Tiger Brands CSI policy is quite complex, and has three major divisions, namely internal and external programs, as well as an environmental sustainability program. The CSI policy is executed under four themes, namely food security (with its main focus being the nourishment of bodies and minds), nutrition education (focussing on nutritional education at school …show more content…
Since the external policy and, consequently, the establishment of The Tiger Brands Foundation, focusses on the empowerment and well-being of surrounding communities as a whole, a broader base of people benefit from campaigns and programmes initiated and supported by this policy. Based on the 4 themes of their CSI policy, Tiger Brands have initiated and contributed extensively to several campaigns. In South Africa alone these
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