Swot Analyss
Strengths
Comar chemicals is regarded as a leader in the tyre and paint industry. This phenomenon is ascribed to the following strengths:
• Contracts in place with Goodyear, Continental, Plascon, Bridgestone, Dunlop, and Michelin.
• Product quality of the highest standard. Automated plant control systems in place, constant in-production quality control tests controlled by chemical director, Vernon Redding. Compliant raw materials with specifications are being utilised.
• Succession planning in place since the appointment of Stefan as operational manager. This person is ear marked to substitute Vernon Redding, in the event of his departure. Buy and sell agreement entered into by directors, Udo Eric Eichrodt and Dieter Roland.
• Management team is experienced and highly qualified.
• Udo Eric Eichrodt: 30 years - BComm Marketing Management
• Dieter Roland: 29 years - Bcomm Investment Management
• Vernon Redding: 45 years - PhD Chemistry
• Stefan: 12 years - BScHons Chemistry
• May Rossouw: 24 years - BCommHons (Management Accounting)
• Nicki de Villiers: 15 years - MComm (Transport Economics)
• Low staff turnover. The company invests in staff morale as it understands it to be its biggest asset.
• BEE Status 20% black owned, Vernon Redding, Indian. Promotes business in South Africa and abroad.
• ISO 9001:2008 Certified (International Organization for Standardization.) Little trouble has been encountered in the past to comply with minimum standards required by this certification.
• Unqualified annual audited financial statements. This is testament to good governance practiced. Low gearing, although non-current assets are shown at R4m. Market value of plant and property exceeds R20m. Company is liquid, considering current assets to current liabilities ratio of 4:1.
• Comar chemicals operates from totally owned premises.
• European Safety & Reliability Association (ESRA) certified. Toxic waste is dealt with in a
Comar chemicals is regarded as a leader in the tyre and paint industry. This phenomenon is ascribed to the following strengths:
• Contracts in place with Goodyear, Continental, Plascon, Bridgestone, Dunlop, and Michelin.
• Product quality of the highest standard. Automated plant control systems in place, constant in-production quality control tests controlled by chemical director, Vernon Redding. Compliant raw materials with specifications are being utilised.
• Succession planning in place since the appointment of Stefan as operational manager. This person is ear marked to substitute Vernon Redding, in the event of his departure. Buy and sell agreement entered into by directors, Udo Eric Eichrodt and Dieter Roland.
• Management team is experienced and highly qualified.
• Udo Eric Eichrodt: 30 years - BComm Marketing Management
• Dieter Roland: 29 years - Bcomm Investment Management
• Vernon Redding: 45 years - PhD Chemistry
• Stefan: 12 years - BScHons Chemistry
• May Rossouw: 24 years - BCommHons (Management Accounting)
• Nicki de Villiers: 15 years - MComm (Transport Economics)
• Low staff turnover. The company invests in staff morale as it understands it to be its biggest asset.
• BEE Status 20% black owned, Vernon Redding, Indian. Promotes business in South Africa and abroad.
• ISO 9001:2008 Certified (International Organization for Standardization.) Little trouble has been encountered in the past to comply with minimum standards required by this certification.
• Unqualified annual audited financial statements. This is testament to good governance practiced. Low gearing, although non-current assets are shown at R4m. Market value of plant and property exceeds R20m. Company is liquid, considering current assets to current liabilities ratio of 4:1.
• Comar chemicals operates from totally owned premises.
• European Safety & Reliability Association (ESRA) certified. Toxic waste is dealt with in a