SWOT: Au Bon Pain in Malaysia
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In 1993, AU Bon Pain Company purchased the Saint Louis Bread Company. In 1995, top management at Au Bon Pain instituted a comprehensive overhaul of the newly-acquired Saint Louis Bread locations. The overhaul included altering the menu and the dining atmosphere. The vision was to create a specialty cafe anchored by an authentic, fresh-dough artisan bakery and upscale quick-service menu selections. This acquisition proved successful for Au Bon Pain. Between 1993 and 1997, average unit volumes at the revamped locations increased by 75% and over 100 additional locations were opened. In 1997, the bakery-cafes were renamed Panera bread in markets outside of St Louis.…
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** Differentiated from other fast-food competitors by its commitment to fresh, quality sandwiches, bread, and coffee, Au Bon Pain attradcted customers who were happy to pay more money…
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The food industry in Canada was growing rapidly in the 90s. In 1995, Canadians ate 36 percent of their meals away from home. That figure increased to 38 percent in 1996. In the away-from-home market, 92 percent of the meals were eaten in institutions. Institutions were categorized as where a consumer had little or no choice of choosing what to eat. The hotel and restaurant chains were a big impact to this statistic. Hotels and restaurants have served at least 960 million meals, which takes up for the remaining eight percent of the total meal market. 80 percent of the hotel and restaurant dollar volume was fast food service. With an industry growing every day at this rate, there is only way to survive and that is to produce a product or products people enjoy eating.…
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Despite of the challenge, the rise in disposable income of middle class consumers and the demand for quick bites in emerging economies are expected to drive the demand for fast food. In addition, increasing number of workingwomen and their changing lifestyles is another factor contributing to the growth of this market. The fast food industry has been adopting new practices and offering new products. There is plenty of demand for a quick bite at all times of the day in modern society. However, fast food contains high amounts of trans-fats and saturated fats, which consequently hamper human health as they lack nutritional value. This factor is expected to have an adverse effect on the growth of the market. Thus, an amplifying demand for healthy fast food such as salads is expected to open the new opportunities for the fast food market.…
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Au Bon Pain opened its first up-scale fast food café in 1977. Since that time, Au Bon Pain has grown at a successful pace within the quick food service industry. It presently has 230 company-owned and franchised restaurants in the US and Asia. Back in 1986, the management of the company recognized that they were not performing as effectively and efficiently as they planned with over 11 years of operating experience.…
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Last year, Business Insider tested out which restaurant was better. Panera has over, 1,800 locations while Au Bon Pain has only 268 locations. They both serve similar food options and the way both restaurants are set up are extremely similar. The both serve a chicken Panini that has the same ingredients after the sandwiches were taste tested the conclusion was Panera’s had more flavor and was fresher than Au Bon Pain. Other items on the menu that were tested were the soups, macaroni and cheese, and other sandwiches. Panera was proven to be the winner after every meal. There is a reason why Panera is more well-known while Au Bon Pain has less than 300…
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There are number of players in this fast food business like McDonald , Burger King , KFC, Wendy’s all are fast food restaurant which deals with variety of calorie intake food, some of them are nutritious while some of them are just fat intake. Research only McDonald and Burger King which has the healthy food. There has been some rules by the health government that restaurant should display calorie intake in each food in their menus to display. It is very necessary to know which has the healthy food. But that also count whether that healthy food is affordable by everyone or by few, so the health food is cheap or expensive. Generally fast food intake is by youngster and if they take unhealthy food at this age it cause to various diseases like obesity , high cholesterol etc.The data for the nutritious facts has been collected of each McDonald and Burger King which is analyzed and conclude that McDonald serve the cheap and healthy fast food.…
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The F&B industry has always held an important role in Malaysia’s market, and according to the sector performance 2012-2014, the growth in restaurant segment that includes the franchisees in the F&B sector had grew in 9.4% to 235 franchisees at the end of June 2013. As for import performance, the imports of food and beverages holds 20% in the ‘Gross Imports by End Use January-August’ report as the amount of funds used to expand it is approximately RM 30.9 million. Compared to 2012, the growth in imports of food and beverages is steadily increasing and supporting its strong growth is the 5.3% increase in the total import of consumption goods . JJB wants to establish a large…
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This report will identify the impact of globalisation on the fast food industry. I will be looking at the factors that influence the industry as a whole and make special reference to Pakistan while exploring the Asian/Pacific economies. The aspect of globalisation will be mainly financial and economic though all factors will be taken into account while explaining the fast food phenomenon. I will identify the variables that have caused the expansion of fast food into becoming a multi billion-dollar industry over the last two decades and describe the implication of present and future technological developments.…
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Business Strategy: Au Bon Pain (ABP) is an upscale French Bakery chain restaurant that competes with other fast food restaurants. They would like to go from a “Cycle of Failure” to differentiating themselves from their competitors by improving their customer experience.…
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Food corporations like Mcdonald’s, Tyson foods, and Kellogg's; are inescapable with their palatable food worldwide. Food portions have skyrocketed and lack of…
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The reason why they have been successful is linked to their ability to stay focused on the Muslim market, whereas the others are catering for all the markets. The strategy used here is the same one that allowed Power Root, Ali Cafe to beat the likes of Nescafe. When a niche player appears in the market, it will always beat the others. In the Malaysian retail marketing scenario - it is obvious that MyDin has a clear advantage over the others. It also has strongly entrenched markets in East coast states that allow it to generate capital to pump for the war over at the central market.…
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Description: Product Synopsis This report provides a top-level overview and detailed market, channel, and company-specific insights into the operating environment for foodservice companies. Introduction and Landscape Why was the report written? This report is the result of Canadean's extensive market and company research covering the Singaporean foodservice industry. It provides detailed analysis of both historic and forecast foodservice industry values at channel level, analysis of the leading companies in the industry, and Singapore's business environment and landscape. What is the current market landscape and what is changing? The Singaporean foodservice market has witnessed steady growth despite the global economic downturn, mainly due to a steady domestic economy, rise in tourism and demographic changes. What are the key drivers behind recent market changes? Growth in tourism, a stable economic environment, increases in the female working population, and a low level of inflation were the main drivers behind the growth in the foodservice industry. Additionally, the growth in health awareness and food safety concerns has helped to develop healthier and more nutritious eating habits. What makes this report unique and essential to read? Singaporean Foodservice: The Future of Foodservice in Singapore to 2016” provides a top-level overview and detailed market, channel, and company-specific insights into the operating environment of foodservice companies. It is an essential tool for companies active across the Singaporean foodservice value chain, and for new companies considering entering the market. Key Features and Benefits This report provides readers with unparalleled levels of detail and insight in to the development of the foodservice sector in Singapore This report provides readers with in-depth data on…
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In this speech I will share what I have learnt and analysed for the healthy food, which is simple to make, and I will also points out of what are the advantages are and also disadvantages of foods especially in our country, Malaysia which most of them were highly contain of cholesterols and calories. And I will be talking on how to keep nutritious snacks on…
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