Swot on Australia: Confectionary Goods
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Doing Business in Australia SWOT Analysis
Strengths
* Australia is one of the world's richest and most developed countries * The Australian Dollar is strong ($1 CAD = $0.96 AUD) * Strong economy with high employment rate * Controlled inflation, housing prices, * It offers very few barriers to entry, a familiar legal and corporate framework, and a sophisticated – yet straightforward business culture. * Healthcare in Australia is generally supported by the Federal Government's Medicare system. (Will not have to provide workers with basic healthcare insurance) * Strong infrastructure (transportation, communication, real estate) * Stable government with low corruption
Weaknesses
* Australia is an island therefore outsourcing and transportation would drastically increase costs. * Reaching each city requires great distances of transportation like Canada * High taxes in Australia - (30% flat corporate income tax) * High minimum wage ($15.96 AUD= $16.52 CAD) * Australia and Canada have distant time zones, making communication between Goodies Canada & Goodies Australia less efficient
Opportunities
* Australia has a strong and growing economy * Australia one of the easiest country to start business * The Australian workforce is highly educated thus employees with strong educational backgrounds can be hired * Large handful of growing suburbs including Melbourne & Adelaide * High quality local resources (e.g. industrial goods, agricultural goods) * Culture similar to Canada, as Australia has growing minorities
Threats
* A study shows that 38.1% of Australian ages 13-17 are obese - our company might become linked with obesity * Many large corporation established operations in Australia * Hot and mild climate, affecting products quality * Cost of production in Australia * Australia experience frequent drought
Doing Business in Australia SWOT Analysis
Strengths
* Australia is one of the world's richest and most developed countries * The Australian Dollar is strong ($1 CAD = $0.96 AUD) * Strong economy with high employment rate * Controlled inflation, housing prices, * It offers very few barriers to entry, a familiar legal and corporate framework, and a sophisticated – yet straightforward business culture. * Healthcare in Australia is generally supported by the Federal Government's Medicare system. (Will not have to provide workers with basic healthcare insurance) * Strong infrastructure (transportation, communication, real estate) * Stable government with low corruption
Weaknesses
* Australia is an island therefore outsourcing and transportation would drastically increase costs. * Reaching each city requires great distances of transportation like Canada * High taxes in Australia - (30% flat corporate income tax) * High minimum wage ($15.96 AUD= $16.52 CAD) * Australia and Canada have distant time zones, making communication between Goodies Canada & Goodies Australia less efficient
Opportunities
* Australia has a strong and growing economy * Australia one of the easiest country to start business * The Australian workforce is highly educated thus employees with strong educational backgrounds can be hired * Large handful of growing suburbs including Melbourne & Adelaide * High quality local resources (e.g. industrial goods, agricultural goods) * Culture similar to Canada, as Australia has growing minorities
Threats
* A study shows that 38.1% of Australian ages 13-17 are obese - our company might become linked with obesity * Many large corporation established operations in Australia * Hot and mild climate, affecting products quality * Cost of production in Australia * Australia experience frequent drought