SWOT & PEST
Name: Ng Boon Peng
Title: Case Study On Nando’s Restaurant
Date: 14/5/2014
Student ID: 32503102
Content Page
Introduction
Environment Analysis
2.1: Internal and External factors for Nando’s
SWOT Analysis
Table 1.: SWOT Analysis
PEST Analysis
Table 2.: PEST analysis
Conclusions
Appendix
Introduction
This report is to outline business analysis on Nando’s restaurant in Singapore. In this report, we will perform environment analysis on the market in Singapore. We will make use of SWOT analysis and also PESTEL analysis to perform this. Last but not least we will end it with a conclusion/evaluation to sum the whole evaluation up.
Environment Analysis
Environment analysis is a evaluation on the possible effects (both internally and externally) and conditions that will affect an organisation survival and growth. In order to develop strategy to move into a new market like Singapore, it is necessary to look into factors that may post a threat to the company or even discover new opportunities for the company. In order to identify this, we will be using the SWOT (strength, weakness, opportunity & threats) analysis and PESTLE (political, economic, social cultural, technological, legal & environment) analysis to analyse the factors.
2.1 : Internal and External Factors for Nando’s
INTERNAL
Inside the Organisation
Can be controlled by the organisation. (Example as of below.)
HR
Strategy
Process
Culture
Money factor
Departments
EXTERNAL
Outside the Organisation
Cannot be control by the organisation. (Example as of below.)
Government policies
Natural disaster
Economic policies
Competition
Diversity of workforce
Technology
Exchange rate
Weather
ENVIRONMENT
NANDO’s
Opportunity, Threats
Strength, Weaknesses
SWOT ANALYSIS
SWOT analysis is use to evaluate the strength, weaknesses, opportunity and threats involved in a business venture. A SWOT analysis is important as it help companies to inform later steps in planning to
Title: Case Study On Nando’s Restaurant
Date: 14/5/2014
Student ID: 32503102
Content Page
Introduction
Environment Analysis
2.1: Internal and External factors for Nando’s
SWOT Analysis
Table 1.: SWOT Analysis
PEST Analysis
Table 2.: PEST analysis
Conclusions
Appendix
Introduction
This report is to outline business analysis on Nando’s restaurant in Singapore. In this report, we will perform environment analysis on the market in Singapore. We will make use of SWOT analysis and also PESTEL analysis to perform this. Last but not least we will end it with a conclusion/evaluation to sum the whole evaluation up.
Environment Analysis
Environment analysis is a evaluation on the possible effects (both internally and externally) and conditions that will affect an organisation survival and growth. In order to develop strategy to move into a new market like Singapore, it is necessary to look into factors that may post a threat to the company or even discover new opportunities for the company. In order to identify this, we will be using the SWOT (strength, weakness, opportunity & threats) analysis and PESTLE (political, economic, social cultural, technological, legal & environment) analysis to analyse the factors.
2.1 : Internal and External Factors for Nando’s
INTERNAL
Inside the Organisation
Can be controlled by the organisation. (Example as of below.)
HR
Strategy
Process
Culture
Money factor
Departments
EXTERNAL
Outside the Organisation
Cannot be control by the organisation. (Example as of below.)
Government policies
Natural disaster
Economic policies
Competition
Diversity of workforce
Technology
Exchange rate
Weather
ENVIRONMENT
NANDO’s
Opportunity, Threats
Strength, Weaknesses
SWOT ANALYSIS
SWOT analysis is use to evaluate the strength, weaknesses, opportunity and threats involved in a business venture. A SWOT analysis is important as it help companies to inform later steps in planning to