A business analysis of the organization’s Internal and External Factors with an emphasis on Demographics
Table Of Contents
Introduction………………………………………………………………………. 3
I. Industry and Company presentation 1Industry Summary……………………………………………………………….. 4 2Company Summary………………………………………………………………. 6 2.1 Mission Statement……………………………………………………… 6 2.2 Company Profile………………………………………………………... 6 2.3 Location & Staff…………………………………………………………...7 II. Internal Factors Presentation and Analysis (SWOT)1… 7 1. Strengths……………………………………………………………………………...7 2. Weaknesses…………………………………………………………………………. 9 3. Opportunities………………………………………………………………………10 4. Threats……………………………………………………………….11 III External Factors Presentation and Analysis (PEST)2…12 1 Political Factors……………………………………………………………………12 2 Economical Factors………………………………………………………………13 3- SocioCultural Factors…………………………………………………………..13 4Technological Factors………………………………………………………….. 14 IV The Demographic Factors’ Presentation and Analysis...1520 1 A tool that identifies the Strengths, Weaknesses, Opportunities and Threats of an organization 2 PEST Analysis is a simple, useful and widely‐used tool that helps you understand the "big picture" of your Political, Economic, Socio‐Cultural and Technological environment 2
Introduction Businesses successes or failures are connected to how well they manage their internal situations as well as how they study the external environment and make it work for them. I have chosen an American entertainment company “Netflix” as the