Syllabus
UNIVERSITY OF MUMBAI
No.UG/194 of 2009
CIRCULAR:-
A reference is invited to the Ordinances, Regulations and syliabi relating to the Bachelor of Mass Media (B.M.M.) and to this office Circular No.UG/222 of 2002, dated 20th May, 2002 and the Principals of the affiliated colleges in Arts and the Professor-cum-Director, Institute of Distance Education are hereby informed that the recommendation made by the Ad-hoc Board of Studies in Bachelor of Mass Media (B.M.M.) deep course at its meeting held on 17th April, 2009 has been accepted by the Academic Council at its meeting held on 2lst April, 2009 vide item No.4.46 and that, in accordance therewith, the syllabus and reference books for the Bachelor Of Mass Media (Semi. V and VI) examination in the subject of Advertising and Journalism is as per Appendix and that the same has been brought into force with effect from the academic year 2009-2010.
MUMBAI-400 032 (PRIN K. VENKATARAMANI)
5th June, 2009 REGISTRAR
To, The Principals of the affiliated colleges in Arts and the Professor-cum-Director, Institute of Distance Education.
A.C./4.46/21.04.2009
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No. UG/194-A of 2009, MUMBAI-400 032 5th June, 2009
Copy forwarded with compliments for information to :- 1) The Dean, Faculty of Arts. 2) The Chairperson, Ad-hoc Board of Studies in Bachelor of Mass Media. 3) The Controller of Examinations. 4) The Co- Ordinator, University Computerization tether.
D.H. KATE DEPUTY REGTSTRAR (U.G./P.G.Section)
Copy to:-
The Director, Board of College and University Development, the Deputy Registrar (Eligibility and Migration Section), the Director of Students Welfare, the Personal Assistants to the Vice-Chancellor, the Pro-Vice-Chancellor, the Registrar and the Assistant Registrar, Administrative, Ratnagiri for information. The
No.UG/194 of 2009
CIRCULAR:-
A reference is invited to the Ordinances, Regulations and syliabi relating to the Bachelor of Mass Media (B.M.M.) and to this office Circular No.UG/222 of 2002, dated 20th May, 2002 and the Principals of the affiliated colleges in Arts and the Professor-cum-Director, Institute of Distance Education are hereby informed that the recommendation made by the Ad-hoc Board of Studies in Bachelor of Mass Media (B.M.M.) deep course at its meeting held on 17th April, 2009 has been accepted by the Academic Council at its meeting held on 2lst April, 2009 vide item No.4.46 and that, in accordance therewith, the syllabus and reference books for the Bachelor Of Mass Media (Semi. V and VI) examination in the subject of Advertising and Journalism is as per Appendix and that the same has been brought into force with effect from the academic year 2009-2010.
MUMBAI-400 032 (PRIN K. VENKATARAMANI)
5th June, 2009 REGISTRAR
To, The Principals of the affiliated colleges in Arts and the Professor-cum-Director, Institute of Distance Education.
A.C./4.46/21.04.2009
***********
No. UG/194-A of 2009, MUMBAI-400 032 5th June, 2009
Copy forwarded with compliments for information to :- 1) The Dean, Faculty of Arts. 2) The Chairperson, Ad-hoc Board of Studies in Bachelor of Mass Media. 3) The Controller of Examinations. 4) The Co- Ordinator, University Computerization tether.
D.H. KATE DEPUTY REGTSTRAR (U.G./P.G.Section)
Copy to:-
The Director, Board of College and University Development, the Deputy Registrar (Eligibility and Migration Section), the Director of Students Welfare, the Personal Assistants to the Vice-Chancellor, the Pro-Vice-Chancellor, the Registrar and the Assistant Registrar, Administrative, Ratnagiri for information. The
References: Book List 1. MacGregor, Brent; Live, Direct and B (1998); Arnold 2. Parthasarthy, Ramaswamy; Here is the News: (1994); Sterling 3. Beaman 4. Chatterji, PC; Broadcasting in India; (1987); Sage 5. Herbert, John; Journalism in the Digital Age; (2000); Focal Press 6. Brittner and Brittner; Radio Journalism; (1977); Prentice- Hall 7. Ahuja; Audiovisual Journalism; (1988); Surjeet