Purdue University – Spring 2015
Professor: Bob Holland Office: TTh 8:30 – 10:30 a.m. Krannert 425 W 2:00 – 4:00 p.m. hollandr@purdue.edu Teaching Assistant: Stanton Hudja Office: MW 4:30 – 6:00 p.m. Krannert B024D F 8:00 – 11:00 a.m. shudja@purdue.edu
Undergraduate Teaching Assistant: Jiaqi Zhou Office: MW 4:00 – 6:30 p.m. Krannert 469 zhou406@purdue.edu Administrative Assistant: Bree Miller bree2@purdue.edu In this class we review concepts from intermediate microeconomic theory that managers can use to become more effective decision makers. As we review the economic tools managers use in their decision making process (profit maximization, cost minimization, pricing strategies, etc.), you will continue to grow in the strategic thinking and decision making and decisiveness competencies of Launching Business Leaders (http://www.krannert.purdue.edu/launching-business-leaders/). Moreover, as we work examples, we’ll periodically challenge ourselves to think about trustworthiness and integrity in the decision making process.
Textbook: Managerial Economics and Business Strategy, 8th Edition, by Michael Baye and Jeffrey T. Prince, McGraw-Hill Irwin, 2014
Internet: Blackboard
Blackboard will be my primary source of communication and exchange of information outside of class. I will post a number of handouts on this site, including solutions to all end of chapter problems in the text, copies of problems we work through in class, and old exams from previous semesters. You should check in to verify your grades on examinations. If there is an error, contact my administrative assistant Bree Miller through e-mail as soon as possible. She will work with you to correct the error.
Online with McGraw-Hill Connect: Learnsmart and Homework
Twenty five percent