Tablet Pc Research Paper
Research Paper
The Tablet PC and its Impact on the Computer Industry
Submitted by
XXX
Prepared for
XXX
December 14, 2011
CERTIFICATE OF AUTHORSHIP: I certify that I am the author. I have cited all sources from which I used data, ideas, or words, either quoted directly or paraphrased. I also certify that this paper was prepared by me specifically for this course.
[pic] December 14, 2011
__ _________________________________________________ Signature Date
Abstract The tablet PC is here to stay, and in only two years on the market has taken a large share of new sales. The PC has a history of being immobile, and with a tablet, it is possible for a student, teacher, or businessperson to stay connected to all of his or her vital data. The PC has struggled to advance the coming cloud technology. All that is now changing. In my research paper, I will analyze the impact on the PC industry, corresponding software and OS markets and detail some of the very unique means of deploying a “go to market” strategy, and the managerial economics at work in product life cycle pricing. I will present as the product manager for Apple’s iPad division and outline, using principles of managerial economics, the strategies at work to make the iPad the leader in the tablet market and to beat the market soundly as we continue to innovate.
The Tablet PC and its Impact on the Computer Industry
Introduction
The Tablet PC has had a serious impact on the way we look at the personal computer in just a few short years. Today it is not uncommon to see students, executives, and reporters alike carrying a tablet in the place of the once ubiquitous notebook / laptop computer. The Webb School in Knoxville, Tennessee is requiring students from fourth grade through twelfth to have an iPad for the school year, and we can expect that trend to continue as functionality, ease of use, and price point are all very attractive to teachers and
The Tablet PC and its Impact on the Computer Industry
Submitted by
XXX
Prepared for
XXX
December 14, 2011
CERTIFICATE OF AUTHORSHIP: I certify that I am the author. I have cited all sources from which I used data, ideas, or words, either quoted directly or paraphrased. I also certify that this paper was prepared by me specifically for this course.
[pic] December 14, 2011
__ _________________________________________________ Signature Date
Abstract The tablet PC is here to stay, and in only two years on the market has taken a large share of new sales. The PC has a history of being immobile, and with a tablet, it is possible for a student, teacher, or businessperson to stay connected to all of his or her vital data. The PC has struggled to advance the coming cloud technology. All that is now changing. In my research paper, I will analyze the impact on the PC industry, corresponding software and OS markets and detail some of the very unique means of deploying a “go to market” strategy, and the managerial economics at work in product life cycle pricing. I will present as the product manager for Apple’s iPad division and outline, using principles of managerial economics, the strategies at work to make the iPad the leader in the tablet market and to beat the market soundly as we continue to innovate.
The Tablet PC and its Impact on the Computer Industry
Introduction
The Tablet PC has had a serious impact on the way we look at the personal computer in just a few short years. Today it is not uncommon to see students, executives, and reporters alike carrying a tablet in the place of the once ubiquitous notebook / laptop computer. The Webb School in Knoxville, Tennessee is requiring students from fourth grade through twelfth to have an iPad for the school year, and we can expect that trend to continue as functionality, ease of use, and price point are all very attractive to teachers and
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