Tanglewood Case 1 Essay
Tanglewood Case 1
Brief Introduction Tanglewood is a chain of retail department stores that was founded in 1975 by two friends Tanner Emerson and Thurston Wood. The store was started by a concept named, TannerWood, which was a store that sold outdoor clothing and equipment. They two paired themselves together to create Tanglewood. The goal for the store is to be the best department store for customers that thrive on customer service, quality, value and durability. All of which helps the department store be successful.
Competitors
The department store fits in the industry of selling consumer goods which includes a variety of clothing, small appliances, electronics and household goods. The company has over 3 trillion in annual revenue. The company compared to other competitors in that market is holding its own and growing at 14.2 percent. The competitors that are similar to Tanglewood are Kohl’s and Target who market to middle to upper class customers; who want products that are priced well and sell value. The company sells value in their trademark look which involves outdoor theme.
Structure and Employee Makeup The company uses an organizational hierarchy for their employees. The management at each …show more content…
The company believes in employee participation and working as a team. This is instilled in every employee from the first day of employment. With the various layers of management it gives employees the opportunity to communicate their opinions and ideas to various individuals of the company. The company emphasizes “straight talk” with every aspec t of the business to help increase constant positive dialogue and communication with all of its employees. The company also informs employees of profit sharing, share prices of stock, and revenue to help build awareness of the business. The open door policy and dialogue helps bridge the gap between upper management and store
Brief Introduction Tanglewood is a chain of retail department stores that was founded in 1975 by two friends Tanner Emerson and Thurston Wood. The store was started by a concept named, TannerWood, which was a store that sold outdoor clothing and equipment. They two paired themselves together to create Tanglewood. The goal for the store is to be the best department store for customers that thrive on customer service, quality, value and durability. All of which helps the department store be successful.
Competitors
The department store fits in the industry of selling consumer goods which includes a variety of clothing, small appliances, electronics and household goods. The company has over 3 trillion in annual revenue. The company compared to other competitors in that market is holding its own and growing at 14.2 percent. The competitors that are similar to Tanglewood are Kohl’s and Target who market to middle to upper class customers; who want products that are priced well and sell value. The company sells value in their trademark look which involves outdoor theme.
Structure and Employee Makeup The company uses an organizational hierarchy for their employees. The management at each …show more content…
The company believes in employee participation and working as a team. This is instilled in every employee from the first day of employment. With the various layers of management it gives employees the opportunity to communicate their opinions and ideas to various individuals of the company. The company emphasizes “straight talk” with every aspec t of the business to help increase constant positive dialogue and communication with all of its employees. The company also informs employees of profit sharing, share prices of stock, and revenue to help build awareness of the business. The open door policy and dialogue helps bridge the gap between upper management and store