On Tuesday, Target admitted that it needs to update many of its branches and told Wall Street that its 2017 sales and profit projections are too high. The retail giant also said it will have to lower its prices to keep up with Wal-Mart, Amazon, and its other competitors, Reuters relays.
Although many of its rivals’ shares also fell, Target plummeted 12.1 percent to $58.79, the lowest in heavy trading in two-and-a-half years and its biggest drop in a single day since 2008. Because of this, the retail firm promised its analysts and investors that it will be more aggressive in its promotions and …show more content…
In an effort to rise from the drop, Target revealed its plan to put in $2 billion for analytics, supply chain, and additional 100 small-format stores in key areas. The company is also planning to launch at least 12 exclusive product brands.
In November last year, the American Family Association echoed his call for the public to boycott Target during the Christmas season because of the retail firm’s refusal to change its transgender bathroom policy despite reports of sexual predators taking advantage of the rule. The company, on the other hand, has defended the “inclusive” policy, The Christian Post reports.
“Target is hoping that you won't care that they allow men into women's bathrooms and changing rooms and will do your Christmas shopping with them,” AFA senior vice-president Buddy Smith said of the transgender bathroom policy. “AFA knows that you do care.”
Smith said the boycott against Target was taking effect as many customers have decided to choose another retail store to shop, adding at that time that the company’s stock price had already plunged almost 20