Tata Motors
TATA MOTORS I. INTRODUCTION
Tata Group is an Indian multinational company headquartered MUMBAI, MAHARASHTRA, INDIA. Tata group business is spread across 7 sectors their main sector being steels. Their empire is spread across 6 continents and has its presence in 80 nations. The combined market capitalization of all the 31 listed Tata companies was $89.88 billion as of March 2012.Tata group gets its major revenue from overseas market contributing 58%. Tata Motors Limited is an Indian multinational manufacturing company. It is a subsidiary of the Tata group. Its products include passenger cars, trucks, vans, coaches, buses and military vehicles. It is the worlds 18th largest motor vehicle manufacturing company, fourth-largest truck manufacturer and second-largest bus manufacturer by volume. In Forbes fortune 500 companies Tata motors occupies 314th position. With the launch of Tata sierra in the year in 1991 Tata motors entered the passenger car segment. Tata Motors acquired the South Korean truck manufacturer Daewoo Commercial Vehicles Company in 2004 and the British premium carmaker Jaguar Land Rover in 2008. Tata Motors has vehicle assembly operations in India, the United Kingdom, South Korea, Thailand, Spain and South Africa. It plans to establish plants in Turkey, Indonesia and Eastern Europe. Tata Motors' principal subsidiaries include Jaguar Land Rover, Tata Daewoo and Tata Hispano. Tata Motors has consolidated revenue of 32.5 billion USD in the financial year 2011-2012. Tata motors have an employee base of more than 55,000 employees. Tata motor is the first Indian company from the engineering sector to be listed in the New York stock exchange.
II. SWOT ANALYSIS OF TATA MOTORS LIMITED
STRENGTHS:
1) Strong domestic presence: Tata has a strong presence in Indian market and it is a key manufacturer of commercial vehicles. It is the leading producer in commercial vehicles in all segment and they are among the top 3 producers in passenger
Tata Group is an Indian multinational company headquartered MUMBAI, MAHARASHTRA, INDIA. Tata group business is spread across 7 sectors their main sector being steels. Their empire is spread across 6 continents and has its presence in 80 nations. The combined market capitalization of all the 31 listed Tata companies was $89.88 billion as of March 2012.Tata group gets its major revenue from overseas market contributing 58%. Tata Motors Limited is an Indian multinational manufacturing company. It is a subsidiary of the Tata group. Its products include passenger cars, trucks, vans, coaches, buses and military vehicles. It is the worlds 18th largest motor vehicle manufacturing company, fourth-largest truck manufacturer and second-largest bus manufacturer by volume. In Forbes fortune 500 companies Tata motors occupies 314th position. With the launch of Tata sierra in the year in 1991 Tata motors entered the passenger car segment. Tata Motors acquired the South Korean truck manufacturer Daewoo Commercial Vehicles Company in 2004 and the British premium carmaker Jaguar Land Rover in 2008. Tata Motors has vehicle assembly operations in India, the United Kingdom, South Korea, Thailand, Spain and South Africa. It plans to establish plants in Turkey, Indonesia and Eastern Europe. Tata Motors' principal subsidiaries include Jaguar Land Rover, Tata Daewoo and Tata Hispano. Tata Motors has consolidated revenue of 32.5 billion USD in the financial year 2011-2012. Tata motors have an employee base of more than 55,000 employees. Tata motor is the first Indian company from the engineering sector to be listed in the New York stock exchange.
II. SWOT ANALYSIS OF TATA MOTORS LIMITED
STRENGTHS:
1) Strong domestic presence: Tata has a strong presence in Indian market and it is a key manufacturer of commercial vehicles. It is the leading producer in commercial vehicles in all segment and they are among the top 3 producers in passenger