Preview

Technological Developments: Movie Industry

Best Essays
Open Document
Open Document
2249 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Technological Developments: Movie Industry
Introduction

Advances in technology are changing the way the movie industry is doing business. Today's movie consumers are looking for more convenient ways of viewing films without seating in a movie theatre. They are also seeking better quality and sharper images. To stay competitive and reduce the challenges associated with technological developments the industry must identify best practices and apply those practices to problems the organizations might face.

Best Practices in the Movie Industry to Leverage Technological Advancements
Best Practice 1: Forming Strategic Partnerships
On May 9, 2006 Warner Bros. Home Entertainment Group announced a groundbreaking agreement with Bit Torrent Inc. to leverage the company's peer-assisted delivery system for the electronic sales of motion picture and television content in the United States. With this announcement, Warner Bros. became the first major studio to provide legal video content via the BitTorrent publishing platform.
The Warner Bros. Home Entertainment Group was founded in 2005 to bring together all of the Warner Bros. Entertainment businesses involved in the digital delivery of entertainment content to consumers, including home video, online, wireless, games and anti-piracy and emerging technologies operations. BitTorrent is home to the world's leading open-source file-sharing protocol by the same name, specifically created to overcome the obstacles of transferring large files over the Internet. Created in 2001, BitTorrent enables millions of users worldwide to publish, search and download popular digital content quickly, easily and securely.
The new BitTorrent Service will feature hundreds of Warner Bros. television shows and films for download with DVD. The technology behind BitTorrent is elegantly designed for the delivery of large files like TV programs and films. Warner Bros. Home Entertainment Group was established to provide innovative, next-generation distribution models and this

You May Also Find These Documents Helpful

  • Powerful Essays

    Eco 550 Assignment 3

    • 1441 Words
    • 6 Pages

    Today, due to advancement in technology, movie rental companies are running away from the old methods of video renting and have now embraced internet as a business tool. With internet, movie Rental company are able to rent the videos where a customer pays using online merchants like PayPal and the movie is delivered by mail or in one’s digital television. It is also worth to note that there is increasing number of video machines in major stores across US.…

    • 1441 Words
    • 6 Pages
    Powerful Essays
  • Powerful Essays

    Netflix Case Analysis

    • 3259 Words
    • 14 Pages

    The movie and video industry is competitive and currently going through a time a change. The process of going to a brick and mortar movie rental store is outdated and the future is in Internet streaming. Netflix has been at the forefront of this industry for years and has caused many companies economic struggles; however, Netflix must not expect to maintain this position without increasing efforts. To gain advantages against their competitors, Netflix must expand their customer base internationally, develop a customer loyalty program, and adapt a strategy to obtain and offer new release in a timely manner. The ultimate goal of this report is to find key…

    • 3259 Words
    • 14 Pages
    Powerful Essays
  • Good Essays

    Eng225

    • 734 Words
    • 3 Pages

    platform, technology industry giant Apple offers movies for sale and rent. In recent times Netflix has provided customers the option to rent by mail or access movies online. Movies are offered cheaper and trips to video rental stores such as Blockbuster are avoided or eliminated. In fact, Blockbuster has been navigating troubled waters for quite some time a direct result of the ever growing popularity of the Internet and other technologies. To that end, Blockbuster has made moves to adjust and adapt to the new environment. These days producers and directors have some amount of flexibility and leverage in marketing their products. There are many movies are made available for download and sale via the Internet. Independent talent sees/uses the Internet as venue to be seen and or discovered. Outlets such as YouTube provide a platform for straight to the Internet films. It is cheaper in some cases to use technology although some people still like to go to the movie theater. Where theaters still hold a small advantage is availability. Sometimes it takes a while for movies to be available through Netflix, IMDb, or Blockbuster.…

    • 734 Words
    • 3 Pages
    Good Essays
  • Best Essays

    The trends in the movie rental industry are changing due to advancements in technological field. VHS tapes had replaced the giant discs years ago, which were in turn replaced by DVDs almost a decade ago. The new media, BluRay, seems to be the future of the movies, at least for the next few years. Besides walking into a brick-and-mortar building, consumers have many other choices, including pay-per-view, ordering movies online, or downloading through internet (with or without ownership rights).…

    • 1346 Words
    • 6 Pages
    Best Essays
  • Better Essays

    Blockbuster Video

    • 3224 Words
    • 13 Pages

    Blockbuster Video has been around for many years providing new and old movies along with video games to be either purchased or rented for a small fee. David Cook left the oil business to open his first store, “He opened the first Blockbuster store in Dallas in October of 1985…With more than 8,000 VHS tapes in more than 6,500 titles” (Poggi, 2010). The company kept growing and overcoming obstacles to stay alive and compete with new technologies. Cook sold shares in his store, went international and “by 1993 there were more than 3,400 stores and Blockbuster was looking beyond its core video chain business to fuel growth” (Poggi, 2010). But with competitors like Netflix and Redbox, Blockbuster went bankrupt in 2010.…

    • 3224 Words
    • 13 Pages
    Better Essays
  • Good Essays

    Motion Picture Case Study

    • 865 Words
    • 4 Pages

    The movie industry was face with competitive forces that made the industry unattractive. The threat of substitutes was extremely high. This was because the increased levels of high speed Internet made downloading easier and faster, which made pirating movies easier. This increased the threat of substitutes because consumers were no longer buying movies, the consumers started to download movies and television shows free of charge. Because this option was available fewer consumers paid to watch movies, which helped in the decline of the movie industry. The power of the buyer was high and the power of the seller was low. Because substitutes were available the buyer has all the power and choice where to watch their movies. They could choose either to pay or to download movies illegally. These competitive forces that was faced cause a decline in the movie industry. In order to survive, the movie studios made agreements with sites such as CinemaNow and Movielink to sell movie downloads online. Studios such as Warner Brother made agreements with Guba.com and BitTorrent video downloading sites. The success of ITunes showed studios that consumers were willing to pay for legal digital downloads.…

    • 865 Words
    • 4 Pages
    Good Essays
  • Good Essays

    Netflix V Blockbuster

    • 2463 Words
    • 10 Pages

    The movie rental industry’s market size is relatively large with $24.9 billion in 2007, which is up from $22 million in 2004. The growth rate will continue to rise with the demand for movie entertainment. There are a few numbers of rivals, but the industry is consolidating to an even smaller number of competitors. Today the scope of competitive rivalry is a globalized industry but in the beginning of this industry it would have been local, regional and national. The numbers of buyers have been increasing since 2000 with the introduction of new technologies has rapidly increased consumer opportunities to view movies. Consumers could obtain movies through various channels. They could purchase them through retailers such as Wal-Mart, Best Buy, and Amazon or they could subscribe to Netflix or Blockbuster and have movies directly mailed to their own homes. They could also subscribe to any cable movie channel to order movies instantly streamed to their TV’s on a pay-per-view basis. The degree of production differentiation is low since movies are a commodity. Customer can either get their product through digital streaming online, by mail, vending machine, Video on Demand (VOD) or in stores and all be the same product and quality. Concerns with production innovation, the movie rental industry should continually pay attention to research and development to gain competitive advantage over rivals by being first to market with a new product. A new product for this industry has been the Video-On-Demand (VOD) where VOD providers delivered rented movies via a file downloaded to a PC or…

    • 2463 Words
    • 10 Pages
    Good Essays
  • Satisfactory Essays

    The benefit of a PESTLE analysis is that it allows you to complete a basic audit on an organisations position in relation to the macro environment It can then go to influence a number of business decisions within the organisation . I would also use this tool to complete the strength and weaknesses of a SWOT analysis which I believe sits well alongside this tool.…

    • 424 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    explains to us that movies will soon be "downloadable", that is, transferable from one computer…

    • 793 Words
    • 4 Pages
    Good Essays
  • Good Essays

    Netflix history

    • 535 Words
    • 3 Pages

    Their main objectives at this time were to rent and sell DVDs over the Internet.…

    • 535 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    Analytical Essay on Film

    • 2147 Words
    • 9 Pages

    Digital technology has transformed the way we have our cinematic experiences has evolved (DreamWorks).With evolving technology the cinema has taken leaps and bounds in expanding the vision of a director to showcase his talent .Keeping the perspective of technology in our view ,we move on to explain its impact on two very popular blockbuster movies of our time a) The Gladiator directed by Ridley Scott and b) The Avatar directed by James Cameroon.…

    • 2147 Words
    • 9 Pages
    Powerful Essays
  • Good Essays

    Copyright Infringement

    • 812 Words
    • 3 Pages

    There are many policies that are used to let a person know if they have downloaded something illegally, one of those is the Copyright Alert System (CAS). This lets content producers such as filmmakers and music producers connect to peer-to-peer networks and notify an internet service provider (ISP) of the illegal activity then which ISP then lets the subscriber know of such activity. Now, this system is a little lenient on how people are to go about this notice. The person who is paying for the internet can finally put a password on their Wi-Fi connection, they could also let other people know that they got the notice and tell them not to do it. If the illegal activity keeps up, then the ISP can do pretty much whatever they want with the internet connection, some of the most common actions include: slowing down the speed of their internet or they will redirect you, no matter what website you go to to a site of their own until you call them. Even with policies like this in place, people still pirate content. What we could do is have content creators experiment with releasing their movies simultaneously scheduling both digital and theater release. We could have a dedicated subscription based service for this, much like Spotify but for video.…

    • 812 Words
    • 3 Pages
    Good Essays
  • Satisfactory Essays

    What will it take to get customers into movie theaters? It is uncertain over how many people want their movies delivered; mostly in today’s economy people would rather have convenience over quality. Even now that the technology is getting far most advanced they don’t need to watch a movie at the theater if they can enjoy it in their own home. To get more people to attend a theater one must consider the external components, external trends, and what stake holders are important to movie theater chains.…

    • 505 Words
    • 3 Pages
    Satisfactory Essays
  • Good Essays

    Torrent

    • 548 Words
    • 3 Pages

    With the emergence of the new downloading technology called torrent and its increasing popularity, I thought it would be a good idea to dedicate a post to this subject.…

    • 548 Words
    • 3 Pages
    Good Essays
  • Good Essays

    Sony vs Toshiba

    • 624 Words
    • 3 Pages

    Sony successfully executed many of the strategies that are needed to win the format war. They beat Toshiba to owning Columbia Pictures, MGM, Disney and Fox Studios, while Toshiba only ended up with Universal Studios committed to HD DVD. Sony continued to implement strategies that would help them sustain the competitive advantage over Sony. They then introduced Blu-Ray to its gaming consoles and laptops. To further increase the supply of Blu-Rays, Sony licensed the format to other consumer electronics firms. By licensing their product to others, it made the Blu-Ray player more available to customers, thus causing companies to make more products in their format.…

    • 624 Words
    • 3 Pages
    Good Essays

Related Topics