Table of contents Executive summary 1 1. Introduction 2 2. Evaluation of privacy issues 3 3. Evaluation of profitability 5 4. Conclusion and Recommendation 7 References List 8
Executive summary
The purpose of this report is to evaluate Telstra Corporation Limited (Telstra) for a client who is interested in ethical investing. This report will focus on the evaluation of Telstra privacy issues and Telstra financial term, which help to make ethical investment decision. In order to evaluate whether Telstra is a good choice that worthwhile to invest in, this report examines the privacy leaking issues of Telstra and analyses Telstra’s profitability through one academic book and various websites. The result of the research indicates that although Telstra has made some efforts to stop the leaking of customers’ privacy data, it still happened again. Besides, it was found that the financial ratios of Telstra improved insignificantly from 2008 to 2012. This report concludes that Telstra is ethically weak. In addition, the investment to Telstra may be unable to maximise the returns because it is also weak in profitability. According to these findings in the report, it is recommended that Telstra Corporation Limited is not an ideal choice for investors.
1. Introduction
A client is interested in ethical investing and Telstra is his preference choice, but he is not sure whether Telstra is worthy to invest in. Ethical investing is concerned with taking company’s ethical performance that includes social or ethical goals as the main factors when making an investment decision (Cowton 1999, p. 60). This report focuses on ethical factor and profitability factor which are relevant to the ethical investment decision making. Firstly, some researches that towards Telstra ethical issues will be conducted. Then Telstra financial