Being born at the right time can be the difference between being a billionaire or average. But, the tables he provides do not help the reader further themselves. The list of Americans who were part of the richest people of all time includes, “1. John D. Rockefeller, 1839 2. Andrew Carnegie, 1835 28. Frederick Weyerhaeuser, 1834…” Gladwell goes on to explain that all the the Americans were all born within nine years of one another. This information does not help the average person because there is no chance for them to become part of this list, they are not part of a revolution that would allow them to become part of this type of list. The disconnect the reader feels makes them uninterested and belittled that they can never achieve what these elite few have achieved. Gladwell goes on to examine the birth years of the key players in the technology revolution; “ideally...born in 1954 or 1955,” this implies that if the reader was born a few years before or after they could never become a major player in the technology revolution. This is discouraging to the reader and makes them feel unlucky and insignificant.
Gladwell effective uses of logos throughout “The 10,0000-Hour Rule” fails to connect with his audience because of a lack of practical use for the information given. Gladwell never connects with his audience because of the overuse of statistics and charts which makes the reader feel as though they can never become an expert and they are not good enough at the task they want to become a master