The Amphawa
The socio-diverse impacts by an induced tourism towards Amphawa
Prepared For
Ajarn Sethapan Krajangwongs
Western and Eastern Cultures and Civilizations
Course Code: 912 503
Prepared By
Amornchan Vanichapol
Duanratchada Chimphalee
# I.D. 49501321
# I.D. 49501307
November 17, 2007
TABLE OF CONTENTS
Executive Summary
3
Chapter 1: Introduction
1.1 Introduction of the Study
1.2 Research Problem
1.3 Research Objectives
1.4 Definition of Terms
1.5 Scopes and Limitations of the Research
1.6 Significance of the Study
Chapter 2: Literature Review
4-5
6
7
8
9
10
11-12
Chapter 3: Research Framework
3.1 Conceptual Framework
3.2 Research Hypothesis
13
14
Chapter 4: Research Methodology
4.1 Method of Research Used
4.2 Sampling Procedures
4.3 Research Instruments
4.4 Data Collection
15
15
16
16
Chapter 5: Data Analysis and Results
5.1 Descriptive Analysis
5.2 Synthesis
17-20
20
Chapter 6: Conclusion and Recommendations
6.1 Conclusion
6.2 Implications and Recommendations
21
22-23
References
Appendices
@BCL@70156D28
Page 2 of 32
EXECUTIVE SUMMARY
The service industry and tourism market becomes nowadays a core business driver within an impulse globalization. The Amphawa floating market and home stay witnesses that higher tourism trend. The tourism relevant activities reflect some doubtful impacts on involving stakeholders; tourist, villager and beneficiary. This supposition gives birth the researcher’s qualitative survey. 3 purposeful groups are selected and face-to-face interview is conducted in fulfilling the questionnaire. Assembling information has been analyzed and measured by a shaped hypothesis.
Various sources of information varying from the virtual web-base, mass media, academic journals, documentary book, and magazines are studied and part of the research outlining body. Some experimental knowledge and assumption have been deployed and visualized in a form of
Prepared For
Ajarn Sethapan Krajangwongs
Western and Eastern Cultures and Civilizations
Course Code: 912 503
Prepared By
Amornchan Vanichapol
Duanratchada Chimphalee
# I.D. 49501321
# I.D. 49501307
November 17, 2007
TABLE OF CONTENTS
Executive Summary
3
Chapter 1: Introduction
1.1 Introduction of the Study
1.2 Research Problem
1.3 Research Objectives
1.4 Definition of Terms
1.5 Scopes and Limitations of the Research
1.6 Significance of the Study
Chapter 2: Literature Review
4-5
6
7
8
9
10
11-12
Chapter 3: Research Framework
3.1 Conceptual Framework
3.2 Research Hypothesis
13
14
Chapter 4: Research Methodology
4.1 Method of Research Used
4.2 Sampling Procedures
4.3 Research Instruments
4.4 Data Collection
15
15
16
16
Chapter 5: Data Analysis and Results
5.1 Descriptive Analysis
5.2 Synthesis
17-20
20
Chapter 6: Conclusion and Recommendations
6.1 Conclusion
6.2 Implications and Recommendations
21
22-23
References
Appendices
@BCL@70156D28
Page 2 of 32
EXECUTIVE SUMMARY
The service industry and tourism market becomes nowadays a core business driver within an impulse globalization. The Amphawa floating market and home stay witnesses that higher tourism trend. The tourism relevant activities reflect some doubtful impacts on involving stakeholders; tourist, villager and beneficiary. This supposition gives birth the researcher’s qualitative survey. 3 purposeful groups are selected and face-to-face interview is conducted in fulfilling the questionnaire. Assembling information has been analyzed and measured by a shaped hypothesis.
Various sources of information varying from the virtual web-base, mass media, academic journals, documentary book, and magazines are studied and part of the research outlining body. Some experimental knowledge and assumption have been deployed and visualized in a form of