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The Current Business Situation

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The Current Business Situation
a) To Patricia,
I have assessed the current business situation for the Lodge Bistro Chain and I have decided to demonstrate, how your chain is effected by the external environment (threats),and what are the internal problems (weaknesses).To identify the problems I have done the SWOT analysed, and presented the two groups of factors which effected your business position.
|STRENGHTS |WEAKNESSES |
|Chain of 25 restaurants |Big turnover with stuff / uneconomic training |
|Style of old fashioned French Bistro |Poor service and food production |
|Long tradition on the market |The same menu |
|Formal structure of the business |Lack of investment |
| |Not regular audit visit |
| |The procedures are not followed |
| |Poor financial results |
| | |

|OPPORTUNITIES |THREATS |
|Gain the new customers |Recession |
|Improve the employee relations
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