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THE DEVIL WEARS PRADA

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THE DEVIL WEARS PRADA
Urban History –

To what extent how do the urbanism theories applied on movie, “The Devil Wears Prada” in terms of creating the XXXXX

Parima

Introduction
When we hear the name of the movie, "The Devil Wears Prada", it may triggers you to imagine about the glory of the fashion industry. The story takes place in an urban city, New York where the heterogeneity and the trend of fashion is always created. The main characters in this movie, Andrea Sachs is a journalist who had just graduated from university and started working as the second assistant of the authoritative CEO of “Runway Fashion Magazine”, Miranda Priestly. The story mainly happens in between the two protagonists in the company with the theme of consumerism in the field of fashion and identity.
Yet the movie does not only depict on the surface of the fashion industry, it does reflect its core parts as well. The relationship between capitalism and fashion is very interesting since the movie constructs us to realize the influences of capitalism on fashion in various aspects. For example, XXXXXXX Hence, we have set our focus to analyze on theories such as:

Capitalism

First of all, we will discuss on capitalism. It is one of the factors contributing to the manifestation of the exchange values. How we consume, why we consume and the parameters laid down for us within which we consume have become increasingly laid down for us within which we consume have become increasingly significant influences on how we construct our everyday lives. (Miles p.1) Normally, there is at least one main value in all products. Firstly the main value that we focus on is the “use value”. According to Nicholas Churchich “use value is a relation that exists only between the potential use and a commodity” (Churchich p. 92). And this suggests us a connection with the exchange value as well. This value defines the behavior of people who purchase something they ‘want’ not something that is ‘needed’. By reflecting this

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