Commissioned for PurAsia
Research conducted by the Future Foundation 2008
Contents
Foreword ..................................................................................................................................................3 Introduction ..............................................................................................................................................4 1. The man who cooks..........................................................................................................................7 1.1. The emergence of the Gastrosexual..........................................................................................7 1.2. Identifying the Gastrosexual.....................................................................................................9 1.3. Women and the Gastrosexuals................................................................................................10 2. Society and family..........................................................................................................................11 2.1. Singleton society ....................................................................................................................11 2.2. Women at work ......................................................................................................................14 2.3. The battle of the sexes ............................................................................................................14 3. A life of leisure...............................................................................................................................16 3.1. The leisure society ..................................................................................................................17 3.2. Glory hunters ..........................................................................................................................18 3.3. An age of