Introduction
Business has been going along since long before money, insurance plans, and global warming were even a glimmer in someone’s mind. The days of trading your skill for what you needed are still present today, but in a much different realm. Most people do not rely on their neighbor to grow vegetables for their family to eat while they herd the sheep. Disposing of chemicals and building a greener society were not a worry on the mind of anyone many moons ago. It has changed and businesses can overlook people’s personal issues, individual need, and impact on the environment. The ideal role for business in society is to treat their employees fairly by providing respectable employment plans that fit individual needs and being greener in society by caring to implement plans to reduce their carbon footprint.
Ben and Jerry’s
Ben and Jerry’s started out as small ice cream makers in Vermont with a very small company that grew astronomically. They did not intend on having a plan for responsibility to employees, society, and the planet. They are a prime example of how a business that is not focused solely on the bottom line can make a difference in the community and the world. In 2010 to make the company greener they said, “Our vision is that the entire country will switch over to hydrocarbon (HC) freezers that are significantly more energy-efficient and use gases with lower global warming potential than standard freezers, which use hydrofluorocarbons (HFC).” (Ben and Jerry’s Social and Responsibility Report 2010). They are making effort to do something to improve the environment even if it does cost them some profits.
They give back to the community and support jobs with their foundaiton stating, “Through the Foundation, we’re helping immigrant workers, neighborhood groups, farm workers and dozens of other groups around the country to get organized and fight for a fair deal. In 2011, Ben & Jerry’s contributed