In 1939, the company Marvel was created by Martin Goodman. …show more content…
Their Marvel branch was a hit. Goodman hired his wife's cousin, Stanley Lieber, now commonly known as Stan Lee. But, in the 1950’s superheroes were going out of style. Timely Publications dipped their hands into different genres to write comics about. Some of the genres include: horror, Westerns, humor, funny animal, men’s adventure-drama, giant monster, crime, war comics jungle, romance, espionage, medieval, Bible, and sports comics.
Goodman began to use his company's logo, the Atlas News Company, on comics so he could distribute them better. This made Timely Publications’ comics more commonly known as Atlas Comics instead of the usual Timely Publications. Atlas started to follow television trends and unsuccessfully tried to bring back the superheroes. Atlas rein over the comic book industry is because of how cheaply they priced the books.
At the same time, parents were complaining that comics were corroding their children's brains and making them more violent, and the Comic Code Authority, the CCA, was created. The CCA was created to restrict the content in comics. In 1954, a few comic book publishers came together to appease the audience by creating the Comics Magazine Association of America. Companies had to send their books to the association to try to get their stamp of approval that would tell that the comic was wholesome, entertaining, and