The Malaysian Business Code of Ethics
The Malaysian Business Code of Ethics (Rukuniaga)
Introduction
The Malaysian Business Code of Ethics is based on the religions, philosophical and cultural values of Malaysian.
It was undertaken by national Consumer’s Protection Consultative Council and Ministry of Domestic Trade and Consumer Affairs to develop self regulation among traders in Malaysia.
Objective
The Malaysian Business Code of Ethics was formulated with the objective of: - * Preparing the main principles to be applied by Malaysian trader for the benefit of themselves and their customers. * Would help archive high ethical standards among traders so that the interests of all parties are safeguard which in turn would bolster national economic growth. * Concoction of the universal aesthetical values gleaned from the doctrines and beliefs of the various religions, philosophies and cultures found within Malaysia.
Principles of the Malaysian Code of Business Ethics
There are six Rukuniaga principles governing business practice: - 1. Sincerity in Business Dealing
The traders sincerity must be reflected in every aspects of his business, including sale intent and  agreement as well as in his thought, action and speech.
For instance he should not try to camouflage the defect found in his product for the sake of making a profit. Similarly he should not manipulate supplies with undue profit as the motive. 2. Conscious of Responsibility Towards Customers, Society and Environment
The trader’s every deed and thought must reflect his sense of responsibility not only toward his customers but also towards society as the whole and the environment.
For instance Offering goods at fair prices, making sure services offered is commensurate with the quality of service. It is important that good or services sold/offered must not be socially or environmentally detrimental. 3. Geniality Towards Fellow Humans
Business should be conducted in an atmosphere of mutual love and respect coupled
Introduction
The Malaysian Business Code of Ethics is based on the religions, philosophical and cultural values of Malaysian.
It was undertaken by national Consumer’s Protection Consultative Council and Ministry of Domestic Trade and Consumer Affairs to develop self regulation among traders in Malaysia.
Objective
The Malaysian Business Code of Ethics was formulated with the objective of: - * Preparing the main principles to be applied by Malaysian trader for the benefit of themselves and their customers. * Would help archive high ethical standards among traders so that the interests of all parties are safeguard which in turn would bolster national economic growth. * Concoction of the universal aesthetical values gleaned from the doctrines and beliefs of the various religions, philosophies and cultures found within Malaysia.
Principles of the Malaysian Code of Business Ethics
There are six Rukuniaga principles governing business practice: - 1. Sincerity in Business Dealing
The traders sincerity must be reflected in every aspects of his business, including sale intent and  agreement as well as in his thought, action and speech.
For instance he should not try to camouflage the defect found in his product for the sake of making a profit. Similarly he should not manipulate supplies with undue profit as the motive. 2. Conscious of Responsibility Towards Customers, Society and Environment
The trader’s every deed and thought must reflect his sense of responsibility not only toward his customers but also towards society as the whole and the environment.
For instance Offering goods at fair prices, making sure services offered is commensurate with the quality of service. It is important that good or services sold/offered must not be socially or environmentally detrimental. 3. Geniality Towards Fellow Humans
Business should be conducted in an atmosphere of mutual love and respect coupled