2. Porter’s five forces model assess industry attractiveness by surveying these five factors:
3. The strongest of the five forces in most industries is:
4. The force from the five forces model that considers economies of scale, initial capital requirements, cost advantages relevant to company size, and lack of brand loyalty is the:
5. The primary purpose of the five forces matrix is to:
6. Conducting ___research involves collecting data firsthand and analyzing it while ___research involves gathering data that has already been complied and is available:
7. One form of primary research is:
8. The primary purpose of a business plan is to:
9. A business plan is a written summary of:
True or false questions
11. Changing from one form of ownership to another once a business is up and running can be difficult, expensive, and complicated.
12. Entrepreneurs should not spend much time selecting a form of ownership for their businesses because making the choice is merely a technicality, which has little impact on the business and its owner(s).
13. The sole proprietorship is the best form of ownership for entrepreneurs launching their first businesses.
14. The sole proprietorship is the easiest form of ownership to create, but once formed, it is subject to the greatest number of regulations.
15. If a sole proprietorship fails, the owner is not liable for its debts since the business is a separate legal entity.
16. Although not required by law, a written partnership agreement that spells out the terms of operating the partnership and the status of each partner should be developed.
17. A general partner is personally liable only for the amount of money he has invested in the partnership.
18. One of the advantages of a partnership over a proprietorship is the increased sources of capital and credit it offers.
19. One