The problem lies deeper, and represent a result of a complex interaction between the concepts of though formation, cognition and society, where individuals beliefs are heavily influenced by major identity-shaping factors including one’s culture, mentality, and surrounding environment. The information on meaning of scientific progress, its purpose and importance should definitely be more accessible for the masses, so people can form appropriate assumptions regarding any of scientific activities. Anti-GMO propaganda is effective, in part, due to its emotional manipulation of people’s minds, in part, due to people’s own perception, and, in part, due to cognitive tendency to believe into something that just sounds more familiar, more understandable and more persuasive. To change this misperception concerning genetic modification and biotechnology, pro-GMO organizations should simply use the same psychological “techniques”. Clear explanations of various benefits and overall importance of genetic modification for modern agriculture would definitely contribute to the formation of more positive public
The problem lies deeper, and represent a result of a complex interaction between the concepts of though formation, cognition and society, where individuals beliefs are heavily influenced by major identity-shaping factors including one’s culture, mentality, and surrounding environment. The information on meaning of scientific progress, its purpose and importance should definitely be more accessible for the masses, so people can form appropriate assumptions regarding any of scientific activities. Anti-GMO propaganda is effective, in part, due to its emotional manipulation of people’s minds, in part, due to people’s own perception, and, in part, due to cognitive tendency to believe into something that just sounds more familiar, more understandable and more persuasive. To change this misperception concerning genetic modification and biotechnology, pro-GMO organizations should simply use the same psychological “techniques”. Clear explanations of various benefits and overall importance of genetic modification for modern agriculture would definitely contribute to the formation of more positive public