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The Riz-Carlton Applicaiton Summary

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The Riz-Carlton Applicaiton Summary
1999
Application Summary

THE RITZ-CARLTON®
HOTEL COMPANY, L.L.C.

Copyright © 2000 by THE RITZ-CARLTON® HOTEL COMPANY, L.L.C. – All Rights Reserved

THE RITZ-CARLTON® HOTEL COMPANY, L.L.C. at a Glance
Products and Services: The Ritz-Carlton Hotel Company, L.L.C. develops and operates luxury hotels for others. The hotels are designed and identified to appeal to and suit the requirements of its principal customers who consist of:
(1) Meeting Event Planners and (2) Independent Business and Leisure Travelers.
President & COO: Horst Schulze
Headquarters: 3414 Peachtree Road, N.E.
Suite 300
Atlanta, Georgia 30326
Operations: One Central Reservations Office
Seven International Sales Offices (ISO’s)
24 Hotels and Resorts in North America
Two Hotels in Europe
Eight Hotels and Resorts in Asia
Two Hotels in Australia
30 Hotels under Development
Customer Base: Over 800,000 Customers World-wide
1999 Revenue: $1.5 Billion. A 40% increase over the previous five years. Employees: 17,000 World-wide, known as The Ladies and Gentlemen of The Ritz-Carlton
History: Established in 1983, the former owner, W.B. Johnson
Properties, acquired the exclusive North American rights to the Ritz-Carlton trademark, the foremost name in luxury hotels. This status was largely due to the legendary Caesar Ritz who developed and operated two of the world’s best hotels in Paris and London.
The hotels achieved such fame in the marketplace that they attained what is often referred to as “The Ritz
Mystique”. In 1995, The Ritz-Carlton was jointly acquired by Marriott International Inc. to achieve their strategy of entering the luxury hotel segment of the industry; the takeover/merger occurred in 1997.
Copyright © 2000 by THE RITZ-CARLTON® HOTEL COMPANY, L.L.C. – All Rights Reserved

The Ritz-Carlton Hotel Company, L.L.C.
1999 Application Summary

Overview
A History of Managing for
Performance Excellence in the Hotel Industry

Most hotels remained profitable

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