In the basketball shoes industry, the look and fit have been greatly changed by technology. As an example, Nike have invented lighter, and stronger shoes that provide both support to ankles and breathability. The Nike Zoom Hyperfuse series have used a blend of synthetic leather, mesh and TPU film to the feet cool. Shoes that use Hyperfuse technology have a smooth fit because stitching was minimized to the most. (DeLisa 2013) https://www.youtube.com/watch?v=V9zV8eTzuVU Basketball shoes have improved from the early heavy,
In the basketball shoes industry, the look and fit have been greatly changed by technology. As an example, Nike have invented lighter, and stronger shoes that provide both support to ankles and breathability. The Nike Zoom Hyperfuse series have used a blend of synthetic leather, mesh and TPU film to the feet cool. Shoes that use Hyperfuse technology have a smooth fit because stitching was minimized to the most. (DeLisa 2013) https://www.youtube.com/watch?v=V9zV8eTzuVU Basketball shoes have improved from the early heavy,