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The Silent Generation: World War II And The Great Depression

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The Silent Generation: World War II And The Great Depression
The Silent Generation

The Silent Generation coming of age was from 1946 through 1963. This generation was the post World War II era and the Great Depression. This generation was actually “influenced by World War II and the Great Depression.” (Study.com) It was a time of fear with Russia and communism. This fear caused this generation to stay indoors and not have ideas and thoughts of their own. They did not fight for what they believed in. They did what they were told to do by what was thought to the standard for living.

Many changes occurred during this generation as well with the past generations. Advertising and graphic design for the Lost Generation and the G.I. Generation had some similarities; the advertising for the Silent Generation saw a more extreme change than the previous generations.
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Children were kept at home and indoors by their overprotected parents. Women stayed at home and took care of the house and family. They did not work. They cooked and cleaned; took care of the children and husband; they were not allowed to speak back; they were pretty much a slave to their husband and family. Women had to be the perfect “good wife” and this type of thinking was also being taught to girls in school.
Below are two advertisements for a GE Wall Refrigerator. They are both ads from 1955. The advertisements are a perfect example for the Silent Generation. They displays the “good wife” in her knew suburbia kitchen; in her perfect little world. The advertisements are clean and crisp and colorful. Both ads show a lot of changes from the previous generations. The women in general look different. They are very prim and proper and the kitchens are spotless and very organized. They are very appropriate advertisements for this

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