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The Spread Of Colombian Stereotypes

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The Spread Of Colombian Stereotypes
In order to understand what are the main stereotypes of Colombians and how theses stereotypes have been spread, a research was conducted in a sample of 19 students living in Germany from 7 different countries. The sample was asked to answer what is the first idea that comes when describing the country Colombia, an additional question was made in which they were asked to describe through which medium they have shaped this image. The expectation of this research was to identify which are the most common stereotypes and through which medium they have been spread, which leads to understand the power and influence of mass media and present new alternatives for breaking

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